Regional Marketing Coordinator

3 weeks ago

Sydney, New South Wales, Australia Smappee Full time
Job Title: Regional Marketing Coordinator

Smappee is a leading provider of energy management solutions and electric vehicle charging. We are seeking a dynamic and proactive Regional Marketing Coordinator to drive regional marketing initiatives in the Australian and New Zealand markets.

Key Responsibilities:
  • Develop and execute growth marketing strategies, including list building, content creation, and campaign execution, tailored to the Australian and New Zealand market.
  • Prepare a content longlist based on regional news and trends, and revise and localize global content to ensure relevance and impact in the local market.
  • Build targeted media lists and contacts, and act as local media contact, localizing press releases.
  • Scout and evaluate potential trade shows and manage Smappee's participation, ensuring maximum exposure and lead generation.
  • Plan and execute local partner events to strengthen relationships with key stakeholders.
  • Develop and implement co-marketing initiatives with local distributors and large installers to boost brand visibility and sales.
  • Lead the marketing onboarding process for large partners and customers, ensuring they are fully integrated and aligned with Smappee's brand and offering.
  • Act as the main point-of-contact for the regional sales team, delivering marketing support and ensuring seamless alignment with the global marketing strategy and brand guidelines.
  • Regularly communicate with the HQ marketing team to ensure local strategies are aligned with global objectives and to share insights from the Australian and New Zealand market.
Requirements:
  • Minimum of 3 years' experience in B2B marketing, with a focus on growth marketing and regional execution.
  • Strong understanding of the Australian and New Zealand markets, particularly in the energy or charging sectors.
  • Excellent organizational and project management skills, with the ability to manage multiple initiatives simultaneously.
  • Strong communication skills, both written and verbal, with the ability to liaise effectively between regional and global teams.
  • Proactive, self-starter attitude with a passion for sustainability and energy efficiency.
  • Ability to create use cases from local success.
  • Strong organizational skills to coordinate training sessions with the team.
  • Willingness to travel for trade shows and other commercial events.
Benefits:

Smappee offers a dynamic, flexible work environment and culture where you can be yourself and truly inspire people to contribute to a better planet. As a Regional Marketing Coordinator, you can expect:

  • Personal growth with multiple career and personal development opportunities in an organization that is constantly evolving.
  • A chance to participate in team activities and companywide events.
  • A contract with remuneration according to experience, completed with benefits.
  • Through profit participation, you can benefit financially from the success and growth of the organization.
  • A job where you can truly contribute to a better planet.

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