Digital Marketing Coordinator

2 weeks ago


Geelong, Victoria, Australia Cotton On Group Full time
Company Overview
Cotton On Group is a dynamic and innovative fashion retailer with a passion for delivering exceptional customer experiences. Our team is dedicated to creating a culture of belonging, where every individual can show up as their whole self and thrive.

Job Description
We are seeking an experienced Digital Marketing Coordinator to join our team in supporting the delivery of key digital marketing projects and initiatives across all channels. This includes eDM, social media, paid advertising, and web content management. The successful candidate will have a strong understanding of digital marketing principles and be able to develop and implement effective campaigns that drive engagement and sales.

Key Responsibilities
  1. Develop and execute digital marketing strategies that align with business objectives.
  2. Manage and maintain digital marketing assets, including websites, social media, and email marketing platforms.
  3. Analyze campaign performance and provide data-driven insights to inform future marketing decisions.

Requirements
  • Relevant tertiary education in a field such as marketing or communications.
  • Demonstrated experience in digital marketing, preferably in a retail environment.
  • Strong understanding of digital marketing principles, including social media, email marketing, and paid advertising.
  • Excellent communication and project management skills.


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