Product Category Specialist

5 days ago


Melbourne, Victoria, Australia Whatnot Full time

Whatnot is a pioneering livestream shopping platform in North America and Europe, offering a unique blend of community, shopping, and entertainment. We're revolutionizing ecommerce by bringing together users from diverse backgrounds to discover and purchase the things they love.

We're innovating in the fast-paced world of live auctions, featuring fashion, beauty, electronics, collectibles, and more. Whatnot has something for everyone, with a dynamic and engaging experience that sets us apart from traditional marketplaces.

As one of our first hires in Australia, you'll play a pivotal role in shaping Whatnot's regional presence, working closely with the GM, Australia. Your expertise will be crucial in launching and scaling categories, building relationships with influencers, and driving growth in the Australian market.

**Your Key Responsibilities:**

  • Leverage data and strategic thinking to propel your category forward, analyzing trends and developing actionable plans to drive growth.
  • Build strong relationships with influencers and sellers, creating a robust pipeline of partners and advising them on how to grow their businesses on Whatnot.
  • Organize and execute events connected to exciting products, moments, and fandoms related to your category, fostering a sense of community and engagement among users.

**Ideal Candidate:**

  • A creative and strategic thinker with 4+ years of experience in a fast-paced, client-facing role in high-output environments, such as strategy consulting, private equity, or partnerships at a fast-paced tech company.
  • Experience working in business development or partner-facing roles, with a proven track record of building and executing against pipelines of targets.
  • A passion for creator communities and/or expertise in existing Whatnot product categories, such as vintage clothing or collectibles.

**What We Offer:**

  • A competitive salary range of $150,000/year - $200,000/year, plus benefits and equity.
  • A comprehensive benefits package, including flexible time off, health insurance, work-from-home support, care benefits, and superannuation contributions.
  • The opportunity to join a dynamic and growing company, with a focus on innovation, community, and customer satisfaction.


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