Senior Manager, FC Franchise Activation

22 hours ago


Sydney, New South Wales, Australia Electronic Arts Full time
Job Title: Senior Manager, FC Franchise Activation - Markets

We are seeking a highly skilled Senior Manager to lead the development and delivery of globally connected, locally nuanced, omni-channel marketing activations for EA SPORTS FC in the APAC and Middle East markets.

Key Responsibilities:
  • Oversee the development of highly culturalised, innovative, consumer-facing EA SPORTS FC marketing campaigns in the Middle East and APAC that achieve brand and commercial objectives.
  • Collaborate with and empower a team of local experts from key markets in APAC and the Middle East to create globally consistent, locally nuanced marketing activations.
  • Educate key internal stakeholders on the unique in-market opportunities that exist across the EA SPORTS FC portfolio of products within APAC and the Middle East.
  • Collaborate with local market teams in APAC and the Middle East on the effective and efficient allocation of activation budgets across the EA SPORTS FC portfolio of products.
Requirements:
  • Excellent English verbal and written skills
  • Collaboration, adaptability, dependability, results focus, initiative, attention to detail, and passion for sport, culture, and lifestyle
About Electronic Arts:

We are a global leader in interactive entertainment, developing and delivering games, content, and online services across platforms. We exist to inspire the world to play and create extraordinary new game experiences for our millions of players everywhere.

We are an equal opportunity employer and welcome applications from diverse candidates. We provide comprehensive benefit packages and support for a balanced life, including paid time off and new parent leave.



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