Digital Marketing Coordinator
22 hours ago
At Country Road Group, we are seeking a highly skilled Digital Marketing Coordinator to join our team in VIC. As a Digital Marketing Coordinator, you will play a key role in coordinating and executing all digital marketing components to support CRM, marketing emails, SEM, SEO, and website content.
The successful candidate will have experience managing email communications and CRM tactics, as well as Salesforce Marketing Cloud and Commerce Cloud experience. They will also have agency management experience, including email design and build, CRM, and creative agencies.
In this role, you will work closely with the digital marketing leads to use loyalty audience data strategies to find new customers and drive more value from existing customers. You will also conceptualize, design, and execute creative digital communications across emails, website, and digital assets.
Key responsibilities include driving acquisition of new members, improving rate of first purchase, reducing churn, and building growth within segmentation. You will also support the development of the customer strategy, email communications, and website content.
Why work for Country Road Group? We offer a competitive remuneration package, including annual performance incentives. You will also have access to generous employee discounts across our brands, an additional day of leave for your birthday, and hybrid working arrangements.
About Country Road Group: We are a design-led brand with an obsession for accessories. Born in Melbourne, we create contemporary designs that empower individual style and self-expression.
", "bullet_points": ["Experience managing email communications and CRM tactics", "Salesforce Marketing Cloud and Commerce Cloud experience", "Agency management experience", "Experience managing CRM, e-marketing, and content marketing programmes", "Evidence of training/development in Marketing Cloud"]}-
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