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Brand Development Specialist
1 week ago
We are seeking a highly motivated and strategic marketing professional to join our team. As a Senior Marketing Specialist, you will play a pivotal role in driving marketing initiatives that support our mission and deliver value to our members and non-members.
This role is ideal for a marketing professional who excels in campaign development, brand positioning, and digital engagement. You will be responsible for developing and implementing integrated marketing campaigns to support business objectives, drive member engagement, and increase brand awareness.
Key responsibilities include:
- Developing and implementing digital marketing strategies, including website optimisation, SEO, SEM, email marketing, and social media campaigns.
- Overseeing content development, ensuring alignment with brand voice and messaging across all marketing channels.
- Managing relationships with stakeholders, partners, and suppliers to enhance marketing reach and collaboration.
- Conducting market research and data analysis to measure campaign effectiveness, track KPIs, and provide actionable insights.
We welcome and encourage applications from Aboriginal and Torres Strait Islander people, people with disability, LGBTQIA+ and people from culturally diverse backgrounds. We strive to create an inclusive workplace where everyone feels valued, respected, and empowered to contribute their best work.