Senior Email Marketing Specialist

5 days ago

Sydney, New South Wales, Australia Klaviyo Inc. Full time
Empower Businesses with Personalized Marketing

We are seeking a highly skilled Senior Digital Strategist to join our team at Klaviyo. As a key member of our client-facing team, you will partner with clients to unlock their marketing potential and drive growth through the Klaviyo platform.

  • Client Collaboration: Collaborate with clients to understand their business goals and develop tailored strategies to drive growth and customer engagement.
  • Data Insight: Analyze client data to identify opportunities for improved customer engagement and revenue growth, leveraging the capabilities of the Klaviyo platform.
  • Marketing Strategy: Develop customized marketing strategies that leverage the power of email and SMS marketing, segmentation, and personalization.
  • A/B Testing: Implement A/B testing and data analysis to refine campaign performance and optimize results.
  • Client Satisfaction: Deliver exceptional client experiences through clear communication and effective relationship-building, ensuring seamless execution of strategies.
About Klaviyo

Klaviyo is a leading marketing automation platform that empowers businesses to create personalized, data-driven marketing experiences to drive growth and customer engagement.

Responsibilities
  1. Collaborate with clients to understand their business objectives and marketing goals.
  2. Analyze client data to identify opportunities for improved customer engagement and revenue growth.
  3. Develop customized marketing strategies that leverage the capabilities of the Klaviyo platform.
  4. Design comprehensive email and SMS marketing campaigns that resonate with target audiences.
  5. Provide expert guidance on best practices for email and SMS marketing, segmentation, and personalization.
  6. Implement A/B testing and data analysis to refine campaign performance.
  7. Partner with cross-functional teams to ensure seamless execution of strategies.
  8. Monitor campaign performance and provide regular performance reports to clients.
  9. Offer recommendations for optimization and campaign enhancement based on data insights.
  10. Stay up-to-date with industry trends and emerging technologies to provide innovative solutions.

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