Digital Content Expert

7 hours ago


Melbourne, Victoria, Australia beBeeStrategist Full time $130,000 - $150,000
Job Title

Digital Content Strategist

We're seeking an experienced Digital Content Strategist to develop and execute social media content plans across multiple platforms.

This role involves planning, creating, and scheduling engaging social content to connect with our audience, drive conversions, and build brand community.

You'll work closely with cross-functional teams to bring campaign ideas to life and contribute to the development of social-first content strategies.

Key Responsibilities:

  • Plan and create compelling social media content calendars
  • Lead the execution of daily social media content operations
  • Collaborate on campaign ideation and contribute creative thinking to content planning
  • Manage social competitions and localized content from concept to reporting
  • Handle community engagement, respond to comments, manage DMs, and identify opportunities for proactive brand engagement
  • Communicate directly with stakeholders for content approvals and community management updates
  • Assist with discovering and briefing UGC creators, as well as coordinating partnerships
  • Monitor social trends and identify ways to tap into cultural moments
  • Work closely with designers, strategists, and editors to bring content to life
  • Track content performance and provide insights for internal and stakeholder reporting

Requirements:

  • 1–2 years of experience in a digital marketing or content-focused role (agency or in-house)
  • A passion for digital culture and social-first creativity
  • Organized and detail-oriented with strong time management skills
  • Confident communicator and team collaborator
  • Proactive problem solver who takes initiative
  • Familiarity with tools like Meta Business Suite, TikTok, Sprout Social, Later, or similar
  • Bonus: experience with influencer/UGC collaborations or community building

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