Measurement and Insights Expert
7 days ago
We're looking for an experienced Advertising Effectiveness Analyst to join our team. As a Measurement Partner, you'll be responsible for helping our advertisers understand the effectiveness of their advertising on Pinterest.
You'll design and execute empirical studies that analyze advertising effectiveness via a combination of internal and external measurement tools. You'll also communicate complex results back to non-technical client audiences and influence client measurement thinking.
The ideal candidate has 5+ years of digital ads measurement and insights experience, is familiar with ads measurement landscape and methodologies, and has experience working directly with Advertisers to develop campaign measurement and planning strategies.
About the Role:
- Develop research to understand the relative impact of different marketing strategies on Pinterest.
- Conduct in-depth standard and custom research studies for Pinterest's partners that analyze advertising effectiveness.
- Work closely with our Partner Managers to deliver data-driven recommendations to our Partners for future campaigns.
Key Skills:
- Strong analytical skills and ability to work cross-functionally with sales teams, product teams, and other members of the Ads Measurement team.
- Experience with SQL highly preferred.
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