Creative Campaign Developer

3 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $150,000
Job Title: Snr Creative Program Manager, Marketing

We are seeking a highly skilled program manager to develop and deliver engaging programs that delight our customers and deepen their relationship with us.

Key Responsibilities:

  • Ownership of planning, designing and executing cross-channel marketing initiatives that drive adoption of new shopping behaviors and lead to repeat purchasing.
  • Own the experimental testing design to uncover key insights and inform future campaigns.
  • Develop segmentation models for retargeting key segments with experimental lifecycle offers and messaging.
  • Build and execute campaigns, report on individual campaign results and bigger picture trends.
  • Own the messaging strategy and develop content and copy, including compelling calls-to-action for targeted segments.
  • Drive onsite improvements and customer-facing experiments to completion by coordinating with project managers, web developers, buyers, designers, and other merchandisers.
  • Partner with program owners throughout the organization, to iterate and test different ways in to communicate key messages.
  • Partner with technical and business teams to drive automation.
  • Partner with global teams to identify best practices, processes and systems/platforms required to deliver desired programs and then manage their local implementation.
  • Document best practices in execution and reporting that will serve as a model for partner teams.

This is a high-impact role that requires strong analytical and creative abilities. The ideal candidate will have experience working closely with marketing, product, analytics, and technology teams to build out and optimize programs over time.

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