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Applied Scientist
1 month ago
Xero is a leading cloud-based accounting and bookkeeping platform that empowers small businesses and their advisors to grow and thrive. As an Applied Scientist on our marketing team, you will play a critical role in designing and building the core measurement and optimization components of our marketing system.
Your ImpactYou will work closely with senior colleagues in the Science team and subject matter experts from across marketing and the business to understand marketing's impact. Your expertise will drive improvements to make our system more impactful and efficient, enabling us to better serve our customers and achieve our business goals.
Key Responsibilities- Develop statistical, optimization, and machine learning models for marketing measurement and optimization
- Design and execute marketing experiments, interpreting results for actionable learnings
- Understand user behavior and marketing performance in our data, identifying opportunities to improve
- Present findings to leadership to inform business decisions
- Collaborate with cross-functional partners in marketing, engineering, and product to build our automated, algorithmic marketing platform
- Ph.D., M.S., or Bachelors degree in Statistics, Economics, Machine Learning, or other quantitative fields
- 2+ yrs Industry experience in a Data Scientist, Applied Scientist, or similar role
- Experience in experimental design and analysis
- Experience with dashboarding / visualization (e.g. Tableau)
- Experience working with big data frameworks (e.g. Hadoop, Spark)
- Experience with exploratory data analysis and model building
- Knowledge of underlying mathematical foundations of statistics, optimization, economics, and analytics
Xero offers a comprehensive benefits package, including generous paid leave, dedicated paid leave for wellbeing, health insurance, life insurance, and income protection. Our culture values collaboration, mutual respect, and a growth mindset. You'll have the opportunity to work with a talented team, build a system that drives growth, and make a meaningful impact on our customers' lives.