Full-Time Campaign Coordinator

1 week ago

Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $120,000
Marketing Campaign Specialist

The primary role of the Marketing Campaign Specialist is to conceive and execute multi-channel campaigns, drive lead generation and conversion, while leveraging strong analytical skills to inform marketing decisions.

Key responsibilities include developing campaign briefs that integrate strategic objectives, customer segmentation and targeting, campaign metrics, timing and budget. The successful candidate will also be responsible for implementing, executing, tracking and post-campaign reporting across all multi-channel campaigns.

A critical component of this role involves working closely with industry-leading vendors to ensure seamless integration of campaigns and timely delivery of assets. Additionally, the Marketing Campaign Specialist will be accountable for managing timelines for campaign activities, collaborating with internal design teams and external agencies to support asset production and coordinate materials for go-to-market campaigns.

Strong communication and project management skills are essential for success in this role, as well as experience with Microsoft Office Suite, particularly Teams, Sharepoint, PowerPoint, Excel, WordPress, Figma, Google Analytics and social media scheduling tools.

The ideal candidate has a degree in Marketing, Communication, Advertising, Digital Marketing or a relevant field, along with demonstrated work experience in campaign management in media or digital agencies. A minimum of 3 years of marketing experience in a similar role is preferred but not mandatory.

Key qualifications include a solid understanding of data-driven marketing principles, experience with content creation on Spirit-owned channels such as LinkedIn, Facebook and Instagram, and proficiency in creating and measuring ROI for each campaign.

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