Visual Creative Lead

4 days ago

Inner West Council, Australia Billini Part time
**Job Overview**

The Visual Creative Lead will be a key contributor to our team, responsible for developing engaging brand assets across various channels. This role involves collaborating with the team to maintain a cohesive brand identity while delivering high-quality designs that align with brand guidelines and campaign objectives.

Key Responsibilities:
  1. Retail and POS Materials: Design engaging retail and point-of-sale (POS) materials, meeting specified deadlines and brand standards, including small and large-scale requirements.
  2. Creative Development: Create and produce seasonal lookbooks, digital flyers, promotional materials, and in-store collateral that align with the brand's visual identity and campaign strategies.
  3. Internal Documentation: Design internal documents, ensuring they are visually appealing, engaging, and consistent with brand guidelines.
  4. Product Packaging: Design product packaging and logos in alignment with the product development timeline and critical path.
  5. Email Marketing: Develop compelling email marketing designs for consumer and wholesale audiences, ensuring alignment with brand and campaign objectives.
  6. Websites and Digital Assets: Design and update website assets, including homepage banners and other content, in line with creative briefs and seasonal campaigns.
  7. Interactive Assets: Create interactive assets, such as videos, GIFs, and animations, to enhance digital engagement across platforms.
  8. Paid Marketing: Design paid marketing and affiliate advertisements as needed.
  9. Post-Production: Perform post-production work, including retouching, colour correction, and image optimization for both in-store and online use.
  10. Asset Preparation: Ensure all digital and print assets are accurately prepared and meet brand guidelines.
  11. Design Trends: Stay updated on design trends, regularly introducing fresh and innovative treatments across all design outputs.

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