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Content Marketing Lead

7 days ago


City of Stonnington, Australia Micheli Jewellery Full time
Content Marketing Lead

We're seeking a creative and driven individual to lead our content marketing efforts. As a key member of our team, you'll develop and implement a comprehensive content strategy across various channels, including Instagram, Pinterest, Facebook, YouTube, and more.

You'll be responsible for crafting compelling stories, managing our website, and being comfortable as 'the talent' on camera. We're looking for someone with experience managing social media platforms, creating engaging content, and analyzing performance metrics.

In this role, you'll collaborate with our digital marketing agency to ensure alignment with broader strategies and contribute to the development of our brand's online presence. If you're passionate about digital marketing and have a natural flair for storytelling, we'd love to hear from you.

Key Responsibilities:

  • Develop and implement a comprehensive content marketing strategy.
  • Create engaging content, work with our photographer, and edit high-quality social media content using Canva and CapCut.
  • Monitor engagement metrics and provide insights to refine content strategies.
  • Collaborate with our external digital marketing agency to ensure clear communication and campaign accountability.

About You

We're looking for a self-starter who thrives in a fast-paced environment and has experience managing social media platforms, creating engaging content, and analyzing performance metrics. If you're passionate about digital marketing and have a natural flair for storytelling, we'd love to hear from you.