Marketing Strategist

7 days ago


Brisbane, Queensland, Australia Ramsay Limited Full time
Job Description

Ramsay Limited is seeking a Marketing Strategist to join our National Marketing & Communications Team.

About the Role

We are looking for an experienced marketing professional to develop national and localized marketing content and campaigns, working collaboratively with our team and Ramsay hospital and health services leaders and experts.

Main Responsibilities

  1. Develop and execute targeted marketing strategies in a complex environment.
  2. Collaborate with the digital marketing team to drive marketing initiatives, including targeted paid campaigns and content development for digital channels.
  3. Monitor and analyze market trends, competitor activities, and customer insights to inform future strategy.
  4. Work collaboratively with team members from the marketing, brand, communications, and doctor engagement functions to leverage their skillsets as required.
  5. Support the organization to build a highly integrated healthcare system that benefits patients and drives loyalty to the brand.
  6. Measure and report on key performance indicators (KPIs).

Requirements

  • A proven track record of delivering targeted marketing strategies in a similar role.
  • Expertise in traditional and digital marketing, including the use of marketing software and tools.
  • An analytical mindset with the ability to interpret data and make data-driven decisions.
  • Strong business acumen and commercial awareness to deliver on set KPIs.
  • Ability to work collaboratively in a fast-paced team environment.

What We Offer

  • A dynamic and supportive work environment.
  • Ongoing training and development opportunities.
  • A competitive salary and benefits package.


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