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Senior Content Strategist

2 months ago

Melbourne, Victoria, Australia Bupa Full time
{"title": "Senior Content Designer", "description": "Transforming Customer Experiences

Bupa is revolutionizing the healthcare industry by putting customers at the forefront of everything we do. As a Senior Content Designer, you'll play a pivotal role in elevating our digital presence and creating seamless customer experiences.

Key Responsibilities:
  • Develop and implement a comprehensive content strategy that aligns with our brand vision and customer needs.
  • Lead a multidisciplinary team to design and deliver high-quality, user-centric content that drives engagement and conversion.
  • Collaborate with cross-functional teams to ensure consistency and alignment across all digital channels.
  • Conduct user research and testing to inform content decisions and optimize performance.
  • Mentor and coach team members to develop their skills and expertise.
Requirements:
  • 5+ years of experience in UX content design or product content design.
  • Tertiary qualification in marketing, communications, or a related field.
  • Strong background in using data and research to enhance content performance.
  • Excellent attention to detail, initiative, and organizational skills.
What We Offer:
  • Competitive salary and a range of Bupa benefits.
  • Flexible working arrangements and the opportunity to work from home.
  • Excellent internal development courses and a supportive career development environment.

We're committed to creating a safe and inclusive workplace where everyone feels valued and respected. If you're passionate about creating impactful content and driving customer experiences, we'd love to hear from you.

", "lang_code": "en-US"}