Marketing Strategy Lead

2 weeks ago

Sydney, New South Wales, Australia beBeeLeadership Full time $180,000 - $243,000

**Job Title:** Marketing Director, ANZ

We are seeking a strategic marketing leader to join our team. As a key member of the leadership team, you will be responsible for driving all professional marketing activities for Invisalign and iTero in the Australian and New Zealand market.

About the Role:

This is an exciting opportunity to make a real impact in a fast-growing business where your ideas and actions will directly shape our future. You will work closely with sales, clinical, and regional teams to craft and deliver bold strategies, innovative campaigns, and meaningful customer experiences.

You will need to think big and long-term, but also be ready to dive into the detail and roll up your sleeves to deliver business growth in the short term. This role requires a collaborative mindset and the ability to build partnerships across teams, levels, and geographies.

The ideal candidate will have around 15 years' experience in marketing and commercial roles, with a proven track record of leading and inspiring teams. You will also have expertise in Marketing Excellence, including launch excellence and product lifecycle management.

A Bachelor's degree is required, and a Master's degree is preferred. You must be able to travel up to 30% (domestic and international) and be based in Sydney, Australia.

**Key Responsibilities:**

  • Shape and deliver business plans, product positioning, and budgets to hit ambitious targets.
  • Lead and manage a wide range of professional marketing projects — and get hands-on where needed to ensure they succeed.
  • Keep a sharp eye on the numbers — tracking business growth, spotting trends, and learning from what's working (and what's not).
  • Bring marketing efforts to life through close collaboration with sales, clinical, and regional teams.
  • Build connections with customers through marketing programmes that truly add value.
  • Drive creative development, localisation, distribution, and everything in between — making sure our marketing fits local needs and regulations.
  • Plan for today and tomorrow: make sure we have the capacity and capabilities to grow, and that we're spending our time and resources where they count.
  • Champion collaboration and inclusivity across teams, ensuring all marketing communications support our plans and make the best use of our resources.

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