Digital Marketing Specialist

5 days ago

Sydney, New South Wales, Australia beBeeMarketer Full time $120,000 - $150,000

**Marketing Role for Ambitious Marketers**

LawConnect is a leading provider of innovative solutions that empower people to access justice and connect with lawyers online.

We're seeking a talented marketer who can drive consumer adoption of our platform and support lawyer engagement through LEAP Leads.

As a key member of our team, you'll be responsible for executing and coordinating multi-channel marketing initiatives that align with our business objectives.

Key responsibilities include:

  • Planning and executing end-to-end marketing campaigns that drive consumer adoption and support lawyer engagement.
  • Working closely with internal stakeholders across development, regional marketing, sales, and customer success to ensure alignment and impact.
  • Managing and evolving the LawConnect website, including updates and improvements in collaboration with content, digital, and development teams.
  • Developing product updates and collaborating on product marketing initiatives to drive adoption of platform features and highlight LEAP Lead's value proposition.

**Requirements**

To succeed in this role, you'll need:

  • 4-5 years of experience in generalist marketing roles, preferably in SaaS, digital platforms, or legal tech.
  • A strong foundation in digital marketing and social media, with hands-on experience across key channels.
  • Proven campaign coordination skills and the ability to manage competing priorities.
  • An analytical mindset - comfortable interpreting data and iterating based on performance.

**Why join us?**

At LawConnect, we offer a unique opportunity to work on cutting-edge projects that make a real difference in people's lives. Our collaborative and dynamic environment fosters growth, innovation, and creativity.

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