Strategic Industry Analyst

1 week ago

Chatswood, Australia beBeeCustomerInsights Full time $100,000 - $120,000
Job Description:

The role of a Customer Insights Manager involves driving business growth and improving decision-making through lead and managing customer insights projects. Collaborating with key stakeholders to translate insights into actionable business strategies is also essential.

RX Global, a leading company dedicated to building year-round communities with shared passions and purpose, fosters continuous growth for businesses and individuals. Our expertise lies in organizing high-profile events, conferences, and exhibitions across various industries, uniting communities to learn, inspire, and conduct business.

About The Role

This permanent full-time role based in our head office Chatswood, Sydney, with the possibility of combined home/office-based arrangements, offers a unique opportunity to develop and implement a customer insights strategy for diverse industries. Conducting qualitative and quantitative research, analyzing industry trends, and collaborating with cross-functional teams to optimize event performance and client satisfaction are crucial responsibilities.

Main Responsibilities:

  • Providing qualitative and quantitative research for specific industries and markets as well as existing and new customers
  • Leading the development and implementation of a comprehensive customer insights strategy tailored to the diverse industries we serve
  • Overseeing the collection and analysis of data from various sources with a focus on understanding industry-specific trends and preferences
  • Utilizing advanced analytics techniques to extract meaningful insights from event data and identify industry-specific trends
  • Collaborating closely with various functions to elevate relevant functional campaigns based on customer insights
  • Partnering with Exhibition Directors to identify opportunities for innovation and improvement within each industry segment
  • Monitoring key performance indicators related to event satisfaction, attendee engagement, exhibitor ROI, and client retention
  • Staying abreast of industry trends and best practices in customer insights, event analytics, and experiential marketing

Requirements:

  • Possess a Bachelor's in Marketing, Business Administration, or related field; Master's not mandatory but highly considered
  • Be able to demonstrate a proven track record of successfully leading customer insights initiatives within diverse industry sectors
  • Have expertise in quantitative and qualitative research methodologies, statistical analysis, and data visualization techniques
  • Demonstrate a solid background in customer insights, market research, or analytics within the events industry
  • Exhibit excellent strategic thinking and problem-solving skills
  • Have high-level communication skills for verbally and visually communicating insights to a variety of seniority levels
  • Possess skills in statistical and survey methodology, including advanced skills in quantitative analysis tools
  • Demonstrate commercial acumen and ability to navigate business priorities to identify corresponding research areas

Benefits:

  • Discounted Health plan rate and Optical Assistance
  • Life assurance and income protection
  • Option to buy additional Annual Leave days
  • Employee Assistance Program
  • Flexible working arrangements
  • Benefits for you and your family
  • Access to learning and development resources

About Us:

We are committed to creating an inclusive work environment for all our people. We empower businesses to thrive by leveraging data-driven insights and digital solutions. We are part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

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