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Senior Brand Manager
2 months ago
About the Role
We are seeking a highly skilled Senior Brand Manager to lead our brand strategy and drive business growth. As a key member of our marketing team, you will be responsible for developing and implementing a long-term brand strategy that aligns with our business objectives.
Key Responsibilities
- Develop and implement a comprehensive brand strategy that drives business growth and customer engagement.
- Lead cross-functional teams to ensure alignment and effective execution of brand strategies.
- Collaborate with sales, specification, and marketing teams to ensure brand/segment strategies are aligned and effective.
- Support new product development (NPD) agenda to drive business growth and innovation.
- Coach and mentor junior brand managers and work closely with other business functions.
- Lead market research projects and manage the innovation funnel/horizon.
- Manage agency and budget effectively to drive business results.
Requirements
- Demonstrated experience in strategic brand management and leadership.
- Strong commercial acumen and financial understanding.
- In-depth knowledge of stage & gate processes.
- Experience in B2B/technical product industries is preferred.
- Qualifications in Marketing or similar.
Why Dulux?
We offer a fast-paced work environment that values collaboration, rewards high-performance, and inspires innovation. Our company culture prioritizes inclusion, diversity, and flexibility, and we care about your wellbeing and safety. If you're a marketing expert looking for a challenging and rewarding role, we encourage you to apply.