Media Planning Manager
2 weeks ago
The manager is responsible for overseeing the implementation planning, campaign execution and reporting of Everyday Banking/ Unsecured Lending products for a major Australian bank.
- Media buying and planning - offline and digital implementation skills are essential. The channel mix for unsecured lending products is balanced between ATL and biddable channels so having a foundation of how each channel works (e.g. metrics, buying, implementation, reporting) is necessary.
- Media plan and financial management - this includes overseeing invoicing (forecasting, billing and actualisation, reconciliation of overall budgets). Staying on top of the financial management of media plans is a key discipline to the role of media manager and ensures campaigns are spending to budget.
- Group M and client processes - in addition to media processes, sound understanding of client processes will be an important learning for the role of manager. You will be the go-to internally for your team, outcomes as well as the client to oversee Group M and client processes are followed.
The ideal candidate will have experience in media buying and planning with a solid understanding of digital media channels and their respective metrics. Strong analytical and problem-solving skills are also required, along with excellent communication and project management skills.
BenefitsWe offer flexible working arrangements, combining working from home and the office to balance your professional and personal commitments. Other benefits include Summer Half Days, Birthday Leave, Long Service Leave, perkSpace (our internal perks and benefits hub full of resources to support your mental, physical, social and financial wellbeing), and wellness benefits (including our Employee Assistance Program).
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