Digital Strategy Consultant

3 days ago

Sydney, New South Wales, Australia beBeeEffectiveness Full time $104,000 - $108,000
Job Title:

Media Effectiveness Manager

The Role:
  • Work with client data to deliver insights and recommendations to the media team.
  • Translate client challenges into clear digital strategies, roadmaps, and maturity models.
  • Collaborate with senior leadership to provide thought leadership and best practice recommendations for analytics and performance optimization.
  • Drive Marketing Mix Modeling initiatives using global tools and find optimal utilization strategies.
  • Partner with the client's Measurement team to develop data and analytics frameworks for success.
  • Consult on best practices for data collection, visualization, reporting, and measurement for media optimization.
About You:
  • Strong understanding of media planning, buying, Performance Media, and analytics.
  • Experience with data & analytics technology and platforms.
  • Ability to apply analytics to paid media including Google marketing stack, third-party measurement, ad servers, bid management solutions, and audience segmentation.
  • Proven ability to build executive-level insights packs and dashboards that inform business decisions.
  • Broad knowledge of technology from applications to infrastructure.
  • Experience creating industry and category insights to support strategy development.
What's In It For You:
  • Opportunity to work with a new global client alongside a high-achieving team.
  • Flexible work arrangements.
  • Volunteer leave and participation in company events.
  • Annual leave and wellness days.
  • Opportunities for career development.

Our diverse and inclusive environment allows employees to bring their whole selves to work. We encourage applications from people of all backgrounds, ages, and abilities.

iProspect is a leading digital-first agency accelerating growth for iconic brands through human-centric solutions and a network of specialists across 93 global markets.

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