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Senior Manager of Field Marketing Strategies

3 weeks ago

Ballarat, Victoria, Australia beBee Careers Full time

**Job Title:** Senior Manager of Field Marketing Strategies

We are seeking a highly skilled and experienced Senior Manager of Field Marketing Strategies to join our team. The ideal candidate will have a strong background in multi-channel marketing strategies and execution, with a focus on healthcare regulations, patient privacy, and multi-location care marketing.

**Job Description:

The Senior Manager of Field Marketing Strategies will play a critical role in building a high-functioning field marketing discipline at Forefront. This newly created position aims to replicate successful strategies across all four regions, pairing a strategic field marketing partner with each regional operational leader.

The ideal candidate will be eager to identify growth opportunities, develop regional and local marketing strategies, excel at relationship management, and be tactically responsible for delivering results. They should have knowledge across B2B and B2C marketing, including retail point-of-sale, direct mail, out-of-home (OOH), digital demand generation, email communications, and media strategy.

The Senior Manager of Field Marketing Strategies will support strategic clinic growth initiatives, including expansion of medical aesthetic and cosmetic dermatology services, general dermatology utilization, new clinic launches, acquisition integrations, and physician recruitment & M&A demand generation.

They will create and execute local marketing campaigns (direct mail, OOH, media strategies) to increase clinic visibility and engagement. Additionally, they will develop point-of-service marketing materials and strategies to raise awareness and encourage treatment exploration.

**Required Skills and Qualifications:

  • Bachelor's degree required
  • 8+ years of progressive marketing experience required
  • Healthcare experience preferred
  • Experience with multi-location, nationwide organizations preferred

The ideal candidate will have strong leadership, collaboration, and relationship-building skills. They should be willing to become a subject matter expert in dermatology treatments and aesthetic offerings.

**Benefits:

This is an excellent opportunity to work in a dynamic and fast-paced environment. We offer competitive compensation and benefits packages, as well as opportunities for professional growth and development.

**Others:

Please note that we are an equal opportunities employer and welcome applications from diverse candidates. If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.