Marketing Loyalty Specialist
5 days ago
We are seeking a skilled Marketing Loyalty Specialist to join our Digital Marketing team at ASICS.
About the RoleThe successful candidate will be responsible for executing end-to-end loyalty program strategies across all digital marketing channels, ensuring alignment with business objectives.
Key Responsibilities:- SUPPORT THE DEVELOPMENT AND EXECUTION OF LOYALTY PROGRAM STRATEGIES ACROSS ALL DIGITAL MARKETING CHANNELS
- MANAGE CAMPAIGNS ACROSS OWNED, EARNED, AND PAID MEDIA CHANNELS TO DRIVE MEMBER ENGAGEMENT
- COLLABORATE WITH INTERNAL TEAMS TO ENSURE INTEGRATED MESSAGING ACROSS ALL CHANNELS
- CREATE ENGAGING CONTENT FOR DIGITAL CHANNELS, INCLUDING EMAIL, SOCIAL MEDIA, AND THE WEB
- COORDINATE PAID MEDIA CAMPAIGNS WITH EXTERNAL AGENCIES
- MONITOR AND REPORT ON PERFORMANCE USING ANALYTICS TOOLS, PROVIDING INSIGHTS AND RECOMMENDATIONS
- 3+ YEARS' EXPERIENCE IN DIGITAL MARKETING AND LOYALTY FOR B2C, IDEALLY IN RETAIL
- EXPERIENCE IN BRIEFING AND MANAGING END-TO-END DIGITAL MARKETING CAMPAIGNS
- SOUND KNOWLEDGE OF ADobe PHOTOSHOP AND GOOGLE ANALYTICS
- AFFILIATION WITH OUR VALUES OF RESPECT, COURTESY, PERSISTENCE, TEAMWORK, PREPARATION, AND LEARNING FROM FAILURE
- A PERMANENT FULL-TIME OPPORTUNITY AT ASICS
- COMPETITIVE SALARY + BONUS + LEAVE LOADING + PAID PARENTAL LEAVE
- FLEXIBLE HYBRID WORK OPTIONS
- A COLLABORATIVE, SUPPORTIVE, AND HIGH-PERFORMING TEAM CULTURE
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