Senior SEO Manager

23 hours ago

Sydney, New South Wales, Australia beBeeDigital Full time $120,000 - $160,000
Lead Digital Marketing Specialist

We are seeking an experienced SEO Lead to drive organic growth across our platform.

The successful candidate will have full ownership of SEO strategy and execution, working closely with leadership to deliver measurable growth.

About the Role:

  • Develop a Comprehensive SEO Strategy: Create and execute a multi-platform SEO plan to drive organic discovery wherever our audience is searching.
  • Generative Engine Optimization: Stay ahead of emerging search technologies, ensuring our content performs on platforms like ChatGPT and Google's AI-powered search.
  • Programmatic SEO: Scale discovery across the world's largest wellbeing library, optimizing how users find content from our marketplace of over 20,000 teachers and our fast-growing network of mental health professionals.
  • Content & Traffic Growth: Optimize high-value content pages to rank in search, drive qualified web traffic, and capture new audiences, conducting keyword research and building content strategies around intent.
  • Technical SEO: Perform site audits, identify crawl/indexation issues, and resolve technical blockers limiting organic growth, partnering with developers to implement scalable technical solutions.
  • App Store Optimization (ASO): Maximize visibility and conversion in iOS and Android app stores, leading keyword optimization, creative testing, and ASO strategy in response to algorithm updates.

About You:

We are looking for a highly skilled SEO professional with:

  • 5+ years of hands-on SEO experience driving measurable growth for consumer-facing digital products.
  • Experience with or strong curiosity about generative engine optimization (GEO), AI-powered search, and emerging search technologies.
  • Technical fluency with HTML, site architecture, and analytics, as well as tools mastery with Google Analytics, Search Console, and ASO platforms.
  • A self-starter who thrives in a fast-paced startup environment, able to build strategy, execute campaigns, and deliver results independently.
  • Excellent communication and collaboration skills, able to translate SEO insights into clear, actionable recommendations for content teams, developers, and leadership.

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