Content Development Specialist

3 days ago


Perth, Western Australia beBeeMarketing Full time $80,000 - $120,000
Job Title

We are seeking a versatile individual to develop and execute content strategies that align with our clients' goals.

Key Responsibilities
  • Develop comprehensive content strategies aligned with client objectives, marketing strategies, target audience needs, and industry trends.
  • Collaborate with cross-functional teams to integrate content strategies into broader marketing initiatives and campaigns.
  • Establish content quality standards and guidelines for each client to ensure consistency, accuracy, and relevancy across all content assets.
  • Maintain a clear understanding of key performance indicators (KPIs) for content campaigns, such as engagement metrics, traffic, conversions, and ROI.
  • Monitor and analyse content performance data using tools like Google Analytics and social media analytics platforms.
Requirements
  • Proven experience as a Content Strategist or similar role within a digital marketing agency or related industry.
  • Strong understanding of digital marketing principles and best practices.
  • Proficiency in using SEO tools and analytics platforms like Google Analytics.
  • Exceptional writing and editing skills, with a keen eye for detail.
  • Familiarity with SEO best practices, keyword mapping, and research.
  • Creative thinking and a passion for storytelling.
Benefits
  • Flexible working arrangements and leadership focused on your success.
  • Ongoing training and professional development opportunities.
  • A supportive environment that encourages growth and innovation.


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