Data-Driven Strategist

2 weeks ago

Sydney, New South Wales, Australia beBeeMeasurement Full time $104,700 - $148,600
Marketing Measurement Specialist Role

We are seeking a driven and empathetic Marketing Measurement Specialist to join our team. This role involves partnering with leading clients and agencies to measure the effectiveness of their investments.

Key Responsibilities:
  • Serve as the measurement subject matter expert, providing strategic guidance to clients and stakeholders.
  • Collaborate with clients to understand their objectives and develop tailored measurement strategies.
  • Create clear, data-driven presentations to communicate insights effectively.
  • Apply expertise in incrementality methodologies (BLS, CLS, MMT) to assess impact.
  • Utilize MTA and MMM knowledge to optimize measurement solutions.
  • Partner with teams to align measurement efforts with company goals.
  • Provide regular updates and reports to support decision-making.
Requirements:
  • At least 3 years of experience in digital advertising or large marketing organizations.
  • Bachelor's degree in a quantitative field such as science, mathematics, operations, business, marketing, or research.
  • Proven ability to solve inferential problems through experimental design and analysis.
  • Exceptional time management skills and goal-oriented task management.
  • Effective communication skills and decision-making guidance.

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