Performance Marketing Analyst Melbourne, Australia

4 days ago


Melbourne, Victoria, Australia Easygo Full time

Are you passionate about leveraging data to drive global marketing strategies? We're seeking a Performance Marketing Analyst to join our dynamic team at Easygo, a prominent service provider to top iGaming brands.

About the Role:

  • Collect, analyze, and interpret data from various marketing channels, including digital, social media, email, and paid advertising.
  • Monitor and report on marketing campaign performance, including ROI, conversion rates, and other key metrics.
  • Develop insights and trends from data analysis to inform marketing strategies and improve overall campaign effectiveness.
  • Create and maintain dashboards and tools that provide real-time visibility into marketing performance.
  • Collaborate with marketing, finance, and business intelligence teams to align data analysis with overall business objectives.
  • Assist in forecasting marketing performance and budgeting by providing data-driven insights.

What You'll Bring:

  • Bachelor's or master's degree in data science, statistics, computer science, or related field.
  • 3+ years working as a data analyst in marketing, payment, finance, or operations sectors.
  • Strong proficiency in data analysis tools such as Python, SQL, and data visualization tools like Tableau or Power BI.

Perks:

  • EAP access for you and your family.
  • Access to over 9,000 courses across our Learning and Development Platform.
  • Paid volunteer day.


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