
Away From Home Food Service Manager
2 weeks ago
Job Description:
As a key member of our team, you will develop and execute strategies to bring our products to life on foodservice aggregator platforms in the South Pacific region.
You will be an expert on foodservice aggregators (FSA) for our company, providing guidance and mentorship to other e-commerce leads.
Manage market priorities, targets, and budgets to create global playbooks and guidelines for FSA.
Execute FSA strategies in partnership with cross-functional teams.
Support key FSA customer management and drive aligned agendas and achievement of key performance indicators (KPIs).
Lead FSA management for the South region to achieve greater than fair-share of beverages and strive for parity or better incidence rates versus offline sales.
Jointly define targets with marketing considering third-party e-commerce platforms and owned platforms.
Deliver effective technology deployment, coordination, and maintenance for FSA in partnership with platform services.
In partnership with information management experience (IMX), deliver retail media execution models alongside foundational performance management and reporting.
Key Requirements:
Experience:
- At least 5 years of experience in e-commerce/online marketing related fields.
- Specialty experience within FSA.
- Ability to define market priorities based on understanding of local business solutions.
- Critical to understand system financials/economics.
- Strong planning, financial, and collaboration skills.
- Strong project management skills.
- Experience working with external partners (bottlers and customers).
- Experience working in cross-functional and cross-geographical teams is preferred.
Work Focus:
- Influence marketing teams to consider FSA channels as part of all campaigns.
- Partner with local sales to drive FSA to accelerate incidence, revenue, and margin growth.
- Develop and run an FSA marketing program including full-year campaign plans, co-marketing with customers, and sampling with sustainable return on investment (ROI).
- Drive FSA-specific innovation where needed including packaging for delivery and special products.
- Develop a system using relevant platforms to measure and continually analyze performance in FSA to ensure process of continuous learning and improvement.
- Keep up-to-date with digital trends to identify strategic white space growth opportunities within FSA and determine key insights from competitive environment & trends.
- Identify strategic opportunities based on data insights within the South region and be empowered to create action plans to pilot new initiatives that lead to engaging online consumer experiences.
- Leads cross-functional project teams that manage the implementation of FSA specific capability projects and initiatives.
- Work closely with other functions to ensure FSA management is a key pillar in the business planning process.
General:
- Ability to perform high-quality quantitative and qualitative analyses, proficient in using Excel and financial modeling.
- Uses objective methodical approach to complex problems and identifies cause-based solutions.
- Accesses and uses competitive information to effectively position business solutions.
Communication:
- Able to communicate complex ideas and processes in a simplified manner.
- Develops positive relationships with stakeholders across country and OU.
- Positively influences individuals to make decisions on possible eCommerce solutions.
- Thrives in a fast-paced environment and creates network with players.
Skills:
- Social Media
- Video Solutions
- Financial Acumen
- Customer Relationship Management (CRM)
- Negotiations
- Marketing Campaigns
- Paid Search Marketing
- Collaborative Leadership
- Marketing Strategies
- Project Management
- Influencing Decisions
- Digital Media
- Search Engine Optimization (SEO)
- Microsoft Office
- Communication
- Google Analytics
- Digital Display
- Search Engine Marketing (SEM)
- Analytical Problem Solver
- Programmatic
- Cross-functional team leadership
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