Content Creation Specialist
2 days ago
Job Description
Pivot Software is seeking a talented Content Writer to join our team. As a key member of our marketing department, you will play a crucial role in creating engaging and compelling content across various channels to optimize and enhance our brand and lead generation efforts.
Responsibilities
- Develop and execute an effective content strategy by leveraging creativity and storytelling ability to create connection and advocacy for the Pivot Software brand.
- Write high-quality content across various mediums, including blogs, video scripts, case studies, and search-optimized content for our website.
- Collaborate with our graphic designer to produce visually appealing content such as eBooks and infographics.
- Create creative and informative content for paid and earned media content strategies, leveraging case studies and reports to increase brand awareness and drive prospects to our website.
- Work closely with our product, product marketing, and design teams to create standout content that resonates with our customers.
- Write clear, concise, and compelling emails, landing pages, and push copy that aligns with our tone of voice.
- Optimize copy for search engines (SEO) and paid search (SEM) to improve visibility and drive traffic.
Requirements
- Bachelor's degree in Communications, Marketing, Business, or a related field.
- Excellent written and verbal communication skills with a strong ability to craft compelling messages and stories.
- Experience in developing and executing successful content creation across multiple channels.
- Strong project management skills with the ability to manage multiple projects simultaneously.
Estimated Salary Range: $65,000 - $85,000 per year, depending on experience and qualifications. This figure is based on industry standards and market conditions.
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