Digital Marketing Specialist with Google Ads Expertise
1 week ago
About Our Team
The Role
We're seeking a skilled PPC Specialist & Account Manager to join our Melbourne team, where you'll be responsible for managing high-impact campaigns and serving as the key point of contact for clients.
What We Offer
- Collaborative Culture: A creative, supportive environment where you can share your ideas and grow professionally.
- Professional Development: Continuous learning and career growth opportunities.
- Work-Life Balance: Flexible WFH options, birthday leave, and a commitment to maintaining a healthy balance.
- Exciting Client Portfolio: The opportunity to work with major e-commerce and omni-channel brands.
- Attractive Salary: $85,000 - $100,000 plus superannuation.
Key Responsibilities
- Paid Media Management: Execute and optimize campaigns across Google Ads.
- Strategic Optimization: Leverage data-driven insights to boost ROAS, revenue, and profitability.
- Client Partnership: Manage client expectations and cultivate strong relationships with them as their primary point of contact.
- Team Collaboration: Work with in-house teams to coordinate specialized services, including creative, content, and email marketing.
- Performance Reporting: Provide insightful, actionable reports on campaign performance.
Skills & Competencies
- Platform Proficiency: Strong experience in Google Ads, including GA4 and performance metrics.
- Analytical Mindset: Skilled in interpreting complex data for targeted optimizations.
- Budget Management: Experience managing monthly ad budgets ranging from $30,000 to $200,000+.
- Client Relations: Proven ability to manage and foster client relationships.
- Attention to Detail: High precision in campaign setup, reporting, and ongoing management.
- Communication & Teamwork: Strong communication skills for delivering insights clearly to both clients and internal teams.
What You Bring
- 2-4 years of experience in a digital agency, working hands-on with Google Ads.
- A focus on results, with attention to metrics like CTR, ROAS, and CPA.
- A proactive, growth-oriented mindset and eagerness to make an impact.
- A Bachelor's degree in Marketing, Business, Communications, or a related field.
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