PR Senior Account Executive
2 days ago
We are seeking anenergetic communications professional with a keen interest in media relations and account management to participate in the growth of our local team in Australia.
Cognito works with some of the world’s largest financial services, technology and professional services brands and will consider those applicants who either have experience in these sectors or a strong interest in them, backed up by agency or client-side experience in media.
You will be motivated by and enthusiastic about being a dynamic member of our Sydney operation, having the opportunity to help build the service offering of our local division of this progressive, global strategic communications agency.
Being a part of a global firm meansyou’ll be liaising daily with our teams in APAC, and regularly with North America and Europe. You’ll gain ideas and insights through a constant flow of international client exposure and be driven to exceed client expectations and uphold Cognito’s global reputation as an effective agent of influence for growing companies.
What we’re seeking in a candidate:
- Strong media relations , project management and writing skills
- A quick study – the ability to research financial and technology concepts quickly and create communications opportunities from your training as a media professional
- Exceptional presentation skills – your ability to communicate projects in a clear and concise manner
- Be honest, authentic and transparent – our clients expect straightforward service and value our confidence to take on business only where we can meet and exceed expectations
- Local financial services and technology tier one and trade media contacts a plus
- Relevant tertiary education and 2 years+ agency/client experience
- Ability to assist in managing several key accounts and delegate/outsource components of your work to improve productivity
- Comfort with working under pressure and meeting deadlines
Key responsibilities:
- Client Management: Serves as day-to-day client contact, participate in client meetings, and understand client business objectives.
- Campaign Execution: Assist in developing and implementing PR campaigns across various channels (media relations, social media, content, events), coordinate deliverables, track performance, and manage timelines/budgets.
- Media Relations: Develop journalist relationships, pitch to media, secure coverage, brief clients for interviews, and analyse media coverage.
- Content Creation: Draft press releases, thought leadership pieces, media pitches, and social media content.
- Research & Analysis: Monitor industry trends, analyse campaign performance, report results, and provide data-driven insights. Monitor potential PR issues and emerging crises across media channels.
- Team Support: Delegate tasks to junior team members, raise quality standards, and ensure timely completion of deliverables.
- Business Development: Support new business pitches, attend client meetings, and identify growth opportunities.
About Cognito
The specialist global agency for finance, technology, and the climate transition.
Cognito is a full-service communications agency working at the intersection of finance, technology and the climate transition. We have a strong international footprint with offices across the U.S., Europe and Asia Pacific.
Our strength is in our specialisation, and our clients trust our deep knowledge and expertise. We work with leading global brands and innovative start-ups.
Our global team is deeply connected across international markets, collaborating with journalists, influencers, clients, experts and partners. We help clients strengthen their reputation and drive business growth by harnessing the power of storytelling and strategic use of earned, paid, shared and owned communications channels.
Continuous learning and curiosity keep us at the forefront of the latest developments, which gives us an edge to cultivate knowledge when working with our clients to communicate what is next.
This starts with our people and our values:
- We celebrate difference by bringing together the best talent from varied backgrounds, tied together by an innate intellectual curiosity to connect meaningfully.
- Through our drive to champion excellence, we strive to lead the way to a connected, sustainable and responsible future.
- We are hungry to understand the problems organizations face.
- We are focused on driving business outcomes for our global clients.
- We are creative and agile – leading to smart strategies and exceptional work.
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