Direct Marketing Manager

3 weeks ago

Council of the City of Sydney, Australia The Sunrise Project Full time

Catherine Hamlin Fistula Foundation (CHFF) is a global charity working to eradicate obstetric fistula, a preventable childbirth injury that devastates the lives of women in some of the world’s poorest communities. Inspired by the vision of Dr Catherine Hamlin, the foundation provides treatment, midwifery training, and maternal health programs that transform the lives of women and their families in Ethiopia. Headquartered in Pyrmont, CHFF partners with supporters around the world to provide life changing treatment for women.

About the Role

As the Direct Marketing Manager, you’ll lead the strategy and execution of CHFF’s single giving program, including Direct Mail, Acquisition, and Gifts in Wills, across Australia, the US, and Canada.

Reporting to the Global Head of Fundraising, Marketing and Communications, you’ll manage integrated fundraising campaigns that inspire supporters—developing compelling multi-channel appeals, supporter journeys, and acquisition initiatives that drive growth, loyalty, and long-term impact.

This is both a hands-on, and strategic role where you’ll combine creativity with data-driven insight to deliver campaigns that make a real difference to women’s lives.

What You’ll Do

- Lead the planning, delivery, and evaluation of CHFF’s direct mail appeals and single giving strategy.

- Manage end-to-end campaign development – from creative briefing and content coordination to data segmentation, mail house liaison, and delivery.

- Analyse campaign performance, generate insights, and identify opportunities for innovation and improvement.

- Develop and test new approaches for donor acquisition, retention, and engagement across mail and digital channels.

- Design and implement engaging supporter journeys to enhance donor stewardship and lifetime value.

- Collaborate with fundraising, digital, and content teams to ensure a cohesive supporter experience across all touchpoints.

- Manage agency and supplier relationships to deliver campaigns on time and within budget.

About You

- You’re an experienced direct marketing professional, with a background in the Not-for-Profit sector.

- Skilled in managing end-to-end direct mail and multi-channel campaigns that drive results.

- Comfortable analysing data and translating insights into practical strategies for growth and retention.

- Strong project management skills, with the ability to coordinate multiple stakeholders and deadlines.

- Excellent written and verbal communicator with a donor-first mindset.

- A collaborative team player who enjoys working with purpose and creativity.

- Experience across international Not For Profit markets (Australia, US, or Canada) will be highly regarded.

How to Apply

If you’re ready to use your marketing expertise to help restore the health and dignity of women in Ethiopia, we’d love to hear from you.

Apply now by submitting your CV and Cover Letter online.

If you require additional information, please contact Joseph Murray at Beaumont People on Joseph.Murray@beaumontpeople.com.au for a confidential discussion.

Beaumont People has been retained to recruit this role on behalf of Catherine Hamlin Fistula Foundation – please direct all enquiries to us.

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