Paid Media Manager
1 month ago
Globally Recognised Organisation
- Central CBD Location
- Lucrative Salary
**About the Company**:
We represent a pioneering digital force, synonymous with innovation and achievement in the world of online marketing. Our dynamic client, a leader in digital solutions and performance marketing, embodies the spirit of collaboration and continual growth. Our client's core values, including "Exceed Expectations, Dare to Lead, Earn Trust, and Help Others Succeed," drive our diverse team to excel every day.
**About the Role**:
As a Paid Media Manager within our client's innovative digital team, you will be a key player in implementing and optimizing search advertising campaigns across various platforms. Your role will encompass campaign optimization, analysis, and reporting, along with serving as a technical liaison between account managers, clients, and creative agencies. Effective communication and a knack for managing both internal and external client expectations will be pivotal to your success.
**Key Responsibilities**:
- Pre-launch brief and strategy discussions.
- Conduct comprehensive keyword research and competitive landscape analysis.
- Account creation and setup for search campaigns.
- Ongoing optimization and strategic feedback.
- Ensure campaign targets are met, focusing on CPA and ROAS.
- Deliver detailed client and internal reports for operational and invoicing purposes.
- Provide training and development support.
- Display proficiency in Microsoft Office, particularly intermediate to advanced Excel.
- Showcase your internet savvy and passionate approach.
- Demonstrate meticulous organization with a keen eye for detail.
- Accurately handle numerical data and juggle multiple tasks.
- Exhibit excellent administrative, communication, and time management skills.
- Command a good grasp of both written and verbal English.
- Leverage your 3-5 years of digital and campaign management experience.
**Key Competencies and Work Ethic**:
- Exhibit exceptional written and verbal communication skills.
- Display specialized knowledge in your field, constantly updating to deliver top-quality work.
- Demonstrate reliability and accountability in delivering promises.
- Uphold honesty, integrity, and professionalism.
- Show high emotional intelligence, considering others' emotions and needs.
- Cultivate strong relationships with clients and colleagues.
- Maintain exceptional standards of delivery, productivity, and effectiveness.
- Be approachable, open to feedback, and proactive in problem-solving.
- Show a proactive attitude, self-motivation, and self-reliance.
- Demonstrate a desire for continuous learning and self-development.
- Contribute to decision-making and respect the team's input.
- Showcase strong attention to detail and an understanding of the bigger picture.
**Desired Skills and Attributes**:
- Experience in running, implementing, and managing Google Ads campaigns (SA360, Bing Search campaigns advantageous).
- Knowledgeable in implementing and managing Re-marketing and Shopping campaigns (advantageous).
- Proficiency in setting up and testing tracking requirements for online campaigns.
- Acquaintance with PPC Search best practices and optimization techniques.
- Familiarity with Display (GDN, Youtube, Smart Display) campaigns.
- Experience with GMP Stack (particularly SA360), Facebook Business Manager, Twitter, and Criteo.
- Background in running eCommerce/Retail campaigns.
- Strong grasp of the Digital Marketing Landscape.
**Why Join?**
Working with our client means joining a team that thrives on challenge and relentless improvement. If you're someone who's committed to learning, embracing change, and achieving exceptional results, you'll fit right in. This is an opportunity to be part of a team that values integrity, professional growth, and collaboration. If you're ready to contribute to a dynamic environment and deliver top-notch performance, we invite you to consider joining us.
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