Marketing Communications Specialist

2 weeks ago

Sydney, Australia S2M Digital Full time

**Job Type**:

- Full Time**Location**:

- Sydney NSW**Classification**:

- Marketing / PR / Events**Sub Classification**:

- Marketing Communications**Reference #**:

- 3617463**Contact Name**:

- Natalia-
**Salary**:

- $100,000.00 - $115,000.00 YearExciting opportunity to join a dynamic and creative marketing team, in an Australia-wide financial services organisation with a dedicated focus on the medical, dental, veterinary and healthcare professions.

This business has an innovative culture, a diverse and approachable leadership team, and a flat organisational structure. They offer a competitive compensation package, work-life balance, and supportive leadership to actively foster career development.

**Role responsibilities**:
Immerse yourself fully in the Marketing landscape by bringing communications excellence and creative support to the marketing team. This includes:
Content & copywriting
- Develop and execute a content strategy across the businesses
- Planning, developing and delivering site and collateral content
- Multi-media content capability including copywriting, video, podcasts etc
- Creation of engaging content that drives action
- Editing, proofing and improving blogs, social media posts, edm and other copy written by others
- Managing content distribution to increase web traffic

PR and media relations
- Media liaison
- Preparing and delivering media pitches, across print and digital media
- Build/maintain strong relationships with key editors and journalists
- Producing advertorial for editorial placements as part of advertising schedule
- Pitch profiles of key executives in thought leadership roles (speaking opps, interviews, etc.)

Internal communications
- Oversee development of content to excite and engage staff
- Partner with People & Culture team to support the communication of business priorities and provide counsel/feedback as needed

Advertising and media planning
- Manage annual media buy for advertising placements in industry print and digital publications
- Work closely with Marketing Manager to develop suitable ad campaigns and Graphic Designer to produce. This may include external agency engagement
- Place advertising assets as appropriate

**Experience**:

- Media or communications professional with experience working in a fast-paced and hands-on environment. Ability to develop and execute a content strategy aligned with team, departmental and organisational goals. Organisational and planning experience that contribute to effective and efficient project execution.
- Experience in financial services advantageous. Experience managing external agency and stakeholder relationships. Media production skills would be an advantage.

Abilities:

- Passion, dedication and commitment to marketing and communications with a great attitude that embraces a positive work culture and a healthy work ethic.
- Ability to develop, layout, and follow through on detailed content calendars, business plans and programs.
- Exceptional written and verbal communication skills, with a proven high attention to detail.
- Resilient, proactive and disciplined.
- Excellent time management with the ability to manage multiple priorities in an unstructured and agile environment.
- Performs well in a fast-paced environment and works collaboratively with colleagues.

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