Digital Media Manager

7 months ago

Sydney, Australia Haleon Full time

Our Benefits:

- Great career opportunities and development
- An additional five “leave days per year.
- Health and Wellbeing benefits and program
- Amazing discounts at top retailers
- 26 weeks parental leave

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of.

In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Are you a creative visionary with a passion for digital media? Do you thrive in a fast-paced environment where innovation and collaboration are key? If so, we want you to join our dynamic team as a Digital Media Manager for 8-month full time contract with the possibility to extend.

At Haleon we're revolutionizing the way our audience interacts with digital content. As a Digital Media Manager, you'll play a pivotal role in shaping our online presence and driving engagement across various digital platforms.

What you will be doing
- Support delivery of full funnel (paid and owned) digital solutions to meet business objectives.
- Drive improved capability around digital media and marketing, helping teams set metrics and use tools that in turn drive brand performance (CPM, loyalty, penetration, purchase, sales & consumption), positioning Haleon brands ahead of the competition/market.
- Work with agency partners in media and digital to drive best in class outputs in line with latest thinking and tech developments and deliver to Haleon Marketing/Media objectives.
- Work with internal stakeholders including Brand, Insights and Analytics, and eCom team to connect the consumer pathway through a digital lens.
- Provide digital media and marketing project consultation support to Marketing Teams.
- Champion media performance and delivery across media channels and campaigns
- Develop and execute digital media strategies to enhance brand visibility and drive audience engagement.
- Manage all aspects of digital media campaigns, including content creation, distribution, and performance analysis.
- Stay up to date with the latest digital trends and technologies to ensure our strategies remain innovative and effective.
- Collaborate with cross-functional teams to align digital media initiatives with overall marketing objectives.
- Monitor and analyze key metrics to measure the success of digital media efforts and identify areas for improvement.

About you
- Ability to proactively manage workload, fostering a structured approach.
- Excellent “Connections planning/Full funnel” planning skills.
- Digital marketing capabilities - conversant with all forms of digital formats and measurements, web analytics skills and analysis of consumer online behaviour to deliver actionable insights.
- Ability to converse knowledgeably with digital technical delivery teams to inform effective technology solutions underpinning marketing communications.
- Financial and analytical capability to develop tools to set and track relevant KPIs.
- Strong project planning and time management skills.
- Develops initiatives and can work independently but collaboratively.
- Challenges the status quo and thinking - has strong collaboration and influencing skills to gain support for alternative ideas.
- Team player

Diversity & Inclusion:
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
- To be eligible to apply, you must have Australian work rights._

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment wi

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