Marketing Executive
7 days ago
**ABOUT US**
Mounties Group Values are Family, Honesty, Care, Innovation, Fun and Loyalty. We are a Mutuality which means our organisation is owned by its members and we exist to improve the lives of our members.
Mounties Group have over 220,000 members that use our services across a broad range of industry sectors including: Health & Fitness, Retail, Medical, Hospitality, Homecare and Allied Health.
We employ over 1,300 people and are rapidly growing, particularly in the Health and Wellbeing segment of our business. Our Head office is located in Mount Pritchard and supports businesses across NSW, QLD, VIC and the ACT.
**THE ROLE**
A new and exciting opportunity has arisen for a passionate, experienced, and creative Marketing Executive to join our team to support our Major Fun, Mounties Health & Fitness, Mounties Care & Watermark Brands **on a full-time 12-month maternity leave contract with the potential to extend into a full-time capacity.**
We work in a fast-paced environment as we continue to grow our business and like to have fun along the way. You will be working with the support of a broader marketing team as well as operations managers across each of your brands to achieve success. There are also a number of agencies available as support to ensure you are able to deliver excellence in your area.
This role would be best suited to a Marketing Generalist that is able to work well with others to develop creative marketing solutions. You will be working with newly established businesses who rely on subscription services/Memberships, so creating awareness, generating leads and converting to sales will be important to success.
More specifically, some of your key duties will include:
- Creating Sales Collateral
- Managing omni-channel member communications to an existing database.
- Generate leads through advertising and marketing initiatives
- Work with commercial team and partners to Identify key messages and schedule with communications team and drive marketing objectives
- Develop and maintain in-store advertising
- Work with creative agencies to produce marketing assets
- Work with business managers to create social media posts
- Monitor and maintain websites and drive activity through Digital Marketing
- Launch and implement plans for new business ventures
- Develop Marketing plans with business managers
- Manage the implementation of events
- Establish KPIs for all marketing initiatives and monitor performance
- Work with appropriate stakeholders to improve customer journey and experience through both digital and physical touch points
- Manage allocated marketing budgets
**IN YOUR TOOLKIT**
To be successful in securing this role, you will ideally possess the following skills and experiences:
- Experience in the generation of sales leads through marketing initiatives
- Experience in revenue generation through subscriptions services and/or customer database marketing
- Strong copywriting skills
- Positive attitude and ability to work well within a team
- Sound understanding of customer behaviour in defined market area
- Experience working with creative agencies
- Experience working in a data-driven marketing environment
- Technologically Savvy, including Microsoft Office programs & Marketing Technology
**WHAT'S IN IT FOR YOU**
- Supportive and inclusive team & culture
- Onsite parking available
- Discounted memberships to our fitness & swim centre
- Flexible working arrangements
- Discounted meals
- Uniforms provided
**WHY MOUNTIES?**
We have over 220,000 members and are listed as one of Australia’s top privately owned companies. With strong values and a commitment to our staff, we are a recognised employer of choice.
**GROUP WINNER OF**:
- Western Sydney Business Awards - Employer of Choice 2020
- Clubs NSW - Clubs and Community Award for Health and Wellbeing 2020
- Clubs NSW - Clubs and Community Award for Emergency Services 2023
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