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Marketing Specialist, Retain

4 months ago

Sydney, Australia Rest Full time

**Company Description**
Supporting millions of Aussies since 1988 with low fees and competitive long-term performance. Profits back to members, not shareholders

**Closing date: 26th June 2024**

Please note Rest does not accept speculative resumes from recruitment agencies.
**Job Description** About Us**

Established in 1988, Rest is one of Australia’s largest profit-to-member superannuation funds.

We support nearly two million members, with around $75 billion of funds under management and are recognised as a responsible investment leader*. We believe when members understand and engage with their super, they’re more likely to get a better retirement outcome.

Everything we do at Rest is underpinned by our values and behaviours, we want to Be Daring, Keep it Simple, Take Action and Have Grit. To put it simply we want our people to thrive and love the work they do.

**About the job**

**Rest’s purpose is to create super our members love, so we’re on a mission to make super simple.**

This role within the Member Experience team is focused primarily on the retention of members into the retirement phase. You’ll work within a collaborative team environment to:

- Help shape the design of member experiences to create super our members love so they wish to stay with Rest into and beyond retirement
- Execute data-driven marketing strategies and communications to help members make the most of their super with Rest
- Support the execution of focused marketing to assist members in or near retirement to make the most of their opportunities

This role may at times support member acquisition and onboarding activity depending on member and business priorities. You’ll work closely with your team leader, constantly striving to exceed expectations and surprise and delight Rest members.

**Key Accountabilities and Responsibilities**
- Execute omni-channel marketing strategies to deliver a target member experience that will engage and delight members so they wish to remain with Rest through retirement
- Implement data-driven interactions that support the target member experience employing agile methodologies where required to deliver at pace
- Execute highly focused marketing campaign activities and content to retain members and support the retention of employer relationships via a range of channels
- Contribute to a small team of marketing professionals, living the Rest values
- Brief internal and external agencies to develop content that helps deliver on our mission to make super simple
- Work closely with teams across Rest to ensure marketing activities are coordinated and aligned to Rest brand standards and the desired member experience

**Qualifications**
**Desired qualifications, experience, understanding or credentials including**:

- Tertiary qualifications in a relevant discipline and / or a minimum of 2 years equivalent experience in marketing or related business disciplines
- Recent experience in marketing, customer experience or related disciplines
- Ability and willingness to adopt agile delivery methodologies
- A willingness to innovate, test and learn as a fundamental way of operating
- Developing commercial acumen to understand strategic plans
- Ability to execute plans in consultation with key stakeholders
- Developing stakeholder engagement, influencing and interpersonal skills
- Sounds verbal communication and presentation skills
- Ability to balance multiple projects
- A team player with sound interpersonal skills
- High energy and resilience levels

**Additional Information** Benefits**

Our benefits have been designed so you can tailor your experience with us and include:

- Personal and professional development opportunities
- ** Flexible, hybrid working - work to suit your lifestyle (must be based in Australia)**:

- Purchase leave scheme and gender neutral 16 weeks paid parental leave
- Super Contribution Continuation for 12 Months of parental leave
- Meeting free breaks (Rest Stops)
- Income Protection Insurance
- Rest Excellence awards (peer recognition awards based on Rest’s values and behaviours)
- Rest is committed to creating a flexible work environment and culture that embraces diversity, equity, and inclusion - where people feel welcome, safe to be themselves and inspired to do their best._

**Please note only people with the right to work in Australia will be considered.**
- _Funds under management as at 30 June 2023. Rest is recognised as a _Responsible Investment Leader_ by the Responsible Investment Association Australia (RIAA) in its Responsible Investment Benchmark Report 2022._