Digital Coordinator

Brand Marketing and Recruitment
- Level 6, full-time appointment on a fixed term basis for 12 months
- Base salary range: $84,665.00 - $89,477.00 p.a. plus 17% superannuation

The University of Western Australia (UWA) is ranked among the top 100 universities in the world and a member of the prestigious Australian Group of Eight research intensive universities. With a strong research track record, vibrant campus and working environments, supported by the freedom to innovate and inspire, there is no better time to join Western Australia’s top university.

**About the team**

The Brand, Marketing and Recruitment (BMR) division exists for the purpose of showcasing the best of UWA, ultimately enhancing reputation and driving student recruitment. The division consolidates all marketing, communications and future student related activity into one team, enabling efficiency and effectiveness gains for the University.

Functions delivered by the BMR division include organisational wide brand strategy and management, strategic marketing planning, communications activities (advertising, marketing, content, media, public relations); digital communication, reputation management, recruitment planning, business development, schools engagement, contact centre operations and admissions services. The range of functions delivered are all targeted at managing the University’s reputation and achieving its revenue goals.

The Brand and Marketing team within BMR provides strategic brand direction and ongoing brand management for the University. The marketing area works across all global markets to help build the brand position and to attract business partners and students to UWA. The Brand and Marketing team consults with and across all areas of the University to implement marketing plans and associated activities.

**About the opportunity**

As the appointee you will, under general direction, contribute to best practice in the University’s digital channels, including website technical and content updates, ensuring alignment to business requirements.

To be considered for this opportunity, you will demonstrate:

- Relevant tertiary qualification or demonstrated equivalent competency
- Highly developed written and verbal communication skills, including the ability to adapt to different audiences, analyse support requests, provide training, recognise potential risks to brand reputation and to respond accordingly
- Demonstrated experience with enterprise-level digital content management systems
- Demonstrated experience in the support through to completion of technical and content-related requests, including analysing and triaging requests to meet business requirements
- Demonstrated experience working with HTML code and familiarity with the principles of CSS
- Experience with website tagging, Google Analytics, Google Tag Manager and Search Engine Optimisation

Note: Some after-hours and weekend work may be required

Full details of the position's responsibilities and the selection criteria are outlined in the position description: Digital Coordinator 514274.pdf

The content of your Resume and Cover Letter should demonstrate how you meet the selection criteria.

**Closing date: 11:55 PM AWST on Tuesday, 27 June 2023**

This position is only open to Current UWA staff.

Unsuccessful applicants will be kept on record for any future positions.

**Our commitment to inclusion and diversity**

UWA is committed to a diverse workforce and an equitable and inclusive workplace. We celebrate difference and believe diversity is fundamental to achieving our goals as a globally recognised Top 100 educational and research institution. We are committed to creating a safe work environment for Aboriginal and Torres Strait Islander people, women, people from culturally and linguistically diverse backgrounds, the LGBTIQA+ community and people living with disability.
- We have a globally competitive, gender neutral parental leave policy with 26 weeks paid leave after 12 months service and 36 weeks after 5 years.
- We have on-campus childcare facilities for children aged 6 weeks to kindy.
- We facilitate flexible working, with part-time and job-sharing arrangements considered.
- We have an ongoing partnership with Pride in Diversity and were recently awarded a Bronze Employer status for LGBTIQA+ inclusion.
- We have Athena SWAN Bronze accreditation and actively work to improve gender equity.