Paid Media Specialist

5 months ago


Sydney, Australia Sourcing Intelligence Full time

Permanent, Full-time (40 hours per week)
- Salary package: 110k-140k AUD

**About Dijitally**

At Dijitally, we are dedicated to reshaping the digital landscape by providing innovative solutions that drive business growth and enhance user experience.

As we continue to expand our reach and influence in the digital sector, we are excited to offer a unique opportunity for a talented and driven individual to join our team as the Performance Marketing Manager.

**The Opportunity**

We are looking for a dynamic, multi-disciplined marketer to join Dijitally as our Performance Marketing Manager. This crucial senior role will focus on expanding our client’s customer reach and revenue and elevating our brand's online presence through paid media campaigns and strategic SEO.

You will play a key role in advancing our cross-channel customer acquisition and retention strategies, which are essential for achieving ambitious growth targets.

**Your Responsibilities**
- Campaign Management: Own and manage performance media campaigns across various platforms including Paid Search, Meta, TikTok, and others as needed.
- Collaboration: Work closely with our brand and creative teams to test and optimize creative content, ensuring maximum conversions and growth.
- SEO Strategy: Oversee and set the strategic direction for SEO initiatives, focusing on high-impact areas and preparing for significant projects such as website re-platforming.
- Analytics and Reporting: Maintain a regular reporting schedule to share performance metrics and insights, managing the overall conversion funnel from media to site performance.
- Innovation and Best Practices: Stay updated with industry best practices across channels and creativity, promoting a performance marketing methodology within the company.

**Your Ideal Skills, Experience, and Characteristics**

At least 5 years in a growth or performance marketing role, with hands-on experience in paid media campaigns across platforms like Meta, Google, and TikTok. Ideally you have experience working in a digital agency environment.
- Proven ability to manage performance media campaigns across platforms like Paid Search (e.g., Google Ads) and Paid Social channels (e.g., Meta, TikTok).
- SEO Knowledge: Strong understanding of SEO, particularly in a large-scale e-commerce or digital marketplace setting.
- Collaborative Skills: Proven ability to work with creative teams to transform ideas into effective campaigns.
- Analytical Ability: Skilled in using analytics tools such as Google Analytics, Looker Studio and others to derive insights and make data-driven decisions.
- Creative Insight: A firm belief that creative content is crucial for performance, with a knack for capturing attention across various channels.
- Adaptability: Comfortable working in a fast-paced, agile environment and willing to take initiative to test and learn quickly.

**Why Join Dijitally?**
- Innovative Culture: Be part of a forward-thinking company that values innovation, creativity and learning.
- Development Opportunities: We invest in your growth with access to learning resources, challenging projects, and internal mobility.
- Flexible Work Arrangements: We understand the importance of work-life balance and offer flexible working conditions to suit different needs.
- Employee Wellbeing: Your well-being is our priority. We provide a supportive environment where you can thrive both professionally and personally.

**How We Reward You**

At Dijitally, we value fairness, opportunity, and hard work. We strongly focus on health and wellbeing, and a collaborative and inclusive environment where everyone feels they belong. We proudly support diversity and encourage everyone to contribute to our collective success.

Join us at Dijitally and be part of a team that's growing together to push the digital boundaries.

**Recruitment process**
- Video call with the recruiter, 15 minutes.
- Video call with the hiring manager, 60 minutes.
- Technical test: online.
- Meet the team.
- Reference check/offer.
- Onboarding.

Join us to become a part of a team that's growing together to push the digital boundaries.

**Job Types**: Full-time, Permanent

Pay: $110,000.00 - $140,000.00 per year

**Benefits**:

- Employee mentoring program
- Professional development assistance
- Salary packaging

Schedule:

- 8 hour shift
- Monday to Friday

Application Deadline: 15/09/2024


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