Creative Strategist

3 months ago

Brisbane, Australia TAFE Queensland Full time

About TAFE Queensland
TAFE Queensland is proud to be the largest and most experienced Vocational Education and Training provider in the State. For more than 140 years, TAFE Queensland has delivered practical and industry-relevant training to provide students with the skills and experience they need to build lifelong careers. TAFE Queensland been named the Large Training Provider of the Year at the prestigious 2023 Australian Training Awards. Our training is delivered to students and apprentices on-site, online, in the workplace, or on-campus to give people the skills they need to enrich their communities, support their industries, and strengthen their local economies.
By working at TAFE Queensland, you can be part of a highly experienced workforce closely connected with their industries and dedicated to delivering best practices and innovative training.
Your Opportunity
**As the Creative Strategist, you will be responsible for**:

- Work closely with the Campaign Manager to plan and produce campaign creative including digital content such as video and digital advertising.
- Provide high level creative strategy for digital marketing channels including the website ensuring a consistent, unified and inspiring user experience.
- Work alongside members as well as regional marketing colleagues to investigate creative approaches to a range of briefs in line with the overarching marketing strategy objectives.
- Act as custodian of the TAFE Queensland brand and visual style guidelines to ensure statewide compliance. In addition, you will drive creative direction for key creative briefs, by harnessing the collective abilities of a diverse group of interdisciplinary professionals, ensuring that solutions meet business needs and showcase TAFE Queensland Brisbane as the brand that provides practical training to do extraordinary things.

This position reports to the Campaign Manager.
This is a Temporary, Full-Time opportunity, to 11 April 2025 unless otherwise determined.
The position will be based primarily at South Bank Campus, however can be negotiated.
Key Responsibilities
- Provide leadership to TAFE Queensland's network of graphic and digital designers, act as Brand Guidelines custodian working in partnership with regional colleagues to ensure consistency, efficiency and best practice design.
- Work with diverse stakeholders across the business to influence user-centred design in all customer facing systems to deliver exceptional user experiences to deliver on our brand promise.
- Work on demand generation and brand campaigns to assist the Campaign Manager with the overall creative strategy to produce and procure digital content including video, interactive apps and other engagement tools, that align with creative direction and brand values as required.
- Contribute to an annual asset development strategy focusing on brand engagement, and student attraction, retention and re-engagement across campaign and non-campaign.
- In line with campaign strategy, develop and deliver offline and digital creative assets.
- In line with the content strategy, develop and deliver an annual program of digital creative, including creation of digital assets for website, social and automated marketing activity.
- Manage the agency relationship between TAFE Queensland appointed creative agency and the business.
- Manage and acts as the lead creative on adhoc creative projects including in-house photoshoots.
- Work with Campaign Manager on finding creative efficiencies and maximising creative in market, including a/b testing strategies with the aim to generate greater SOV and lead outcomes.
- You will act as custodian of the TAFE Queensland brand and visual style guidelines to ensure statewide compliance. In addition, you will work closely with the Campaign Manager and digital team to plan and produce digital content including but not limited to video, digital display advertising, custom animations etc.
- Maintain an understanding of the commercial aspects of TAFE including financial and business performance and any impact from external factors.
- Actively engage with industry, business and the design community to ensure TAFE Queensland practise remains responsive and contemporary.
- Undertake other tasks and projects at the direction of the Director Brand and Communication.
- Contribute to the success of transformation and cultural change through promoting and modelling the established values of Commerciality, Teamwork, Innovation and Accountability.

How you will be assessed
The ideal applicant will be someone who has the following key capabilities:
*
- Demonstrated experience in providing high level creative direction digitally as well as offline that aligns with organisational goals and enhances brand perception.
- Demonstrated ability to develop, implement, evaluate and improve digital asset performance to support business performance.
- Demonstrated proficiency in niche platforms including but not limited to: Snapchat Lens, Displa

  • Associate Creative Director

    1 week ago

    Brisbane, Australia Chello Full time

    JOB TYPE: Permanent full-time, immediate start EXPERIENCE: Senior BFFs: Strategists & Client Services PARTNERS IN CRIME: Designers & Copywriters - KRYPTONITE: Kerning We’re on the search for an Associate Creative Director to join the Chello team. With experience in creative thinking, the Associate Creative Director will take creative briefs and...

  • Digital Marketing Strategist

    1 week ago

    Brisbane, Queensland, Australia FastLaneRecruit Full time

    Job Title: Digital Marketing StrategistAbout the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at FastLaneRecruit. As a Digital Marketing Strategist, you will be responsible for leading cutting-edge digital marketing campaigns and playing a key role in shaping the digital landscape.About You:You have proven experience as...

  • Air Strategist Team Member

    7 months ago

    Brisbane, Australia Global Supply Full time

    **Job no**: 517804 **Brand**: Global Supply **Work type**: Full time, Hybrid **Location**: Queensland **Categories**: Wholesale & Product, Finance & Strategy, Business Development **About the Opportunity** The Air Strategist role is an integral position within the Air Contacting area and is key to maximising the airline's financial contribution to...

  • Digital Product Owner

    9 months ago

    Brisbane, Australia Just Digital People Full time

    As the Digital Product Owner and Strategist, you will play a pivotal role in driving the conception, development, and successful delivery of cutting-edge digital products for this award agency's clients. This role requires a combination of strategic thinking, creative problem-solving, and effective communication to ensure that our digital projects not only...

  • Marketing Strategist

    2 weeks ago

    Brisbane, Australia Agora Agency Full time

    We are adding another Marketing Strategist to our team! You will act as the client advocate within Agora and serve as the liaison between the client and the agency, while also providing clients with strategic guidance driven by creativity, research, and industry knowledge. As a Marketing Strategist with Agora, you will get to work directly with a portfolio...

  • Social Media Strategist

    7 months ago

    Brisbane, Australia Beginning Boutique Full time

    Throwback to the year 2008, way back when online shopping wasn’t even a thing (can you believe that?!) Our CEO extraordinaire Sarah dreamed of creating an online community that loved getting packages delivered for the weekend and experiencing exceptional customer service at their fingertips. After a 21st birthday trip to Paris, Sarah returned with an idea...

  • Digital Marketing Strategist

    2 months ago

    Brisbane, Australia Neighbourhood Co. Full time

    **Salary Information**:$80,000 (excluding super) per annum **Location**: Brisbane, Australia (Global Reach) **Position Overview** As a **Digital Marketing Strategist** at Neighbourhood, you will play a critical role in crafting innovative marketing strategies, implementing digital solutions, and driving client success globally. You’ll engage in diverse...

  • Lead Content Strategist

    7 months ago

    Brisbane, Australia Queensland Health Full time

    About the roleAs a Lead Content Strategist, your expertise in leading the content strategy for web projects and products will be pivotal. You will be working in a small squad delivering one of several projects within the wider digital transformation team. In your project you'll be working on the digital strategy, customer research & insights, information...

  • Mid Designer

    3 weeks ago

    Brisbane, Australia MCG&Co. Full time

    We are working with a leading Brisbane Creative Agency who is looking for a mid-level art director designer or a brand designer to join their team. **About You**: - You have a passion for branding and advertising - You may be an art director designer or a brand designer - You are able to develop conceptual designs with considered rationales - You have...

  • Campaign Strategist/specialist

    3 days ago

    Brisbane, Australia Nova Entertainment Full time

    **About Nova** NOVA Entertainment is Australia’s fastest growing entertainment company with broad interests across the media industry including successful radio brands Nova, smoothfm, FIVEaa and Star 104.5. We have a mission to create and share great experiences. **Your Challenge** Your Challenge is to create branded entertainment solutions for our clients...

  • UX UI Designer

    2 weeks ago

    Brisbane, Australia Romeo Digital Full time

    ROMEO is a Brisbane-based, independent creative agency, with a team of highly experienced and talented creatives, designers, developers, strategists and project managers, offering a unique blend of creative and technical expertise. Working on a variety of exciting web and interactive projects, with our talented creative and development teams, you will be...

  • Media Manager

    4 months ago

    Brisbane, Australia State Development and Infrastructure Full time

    Join us as an AO8 Media Manager and take on a critical leadership role in moulding the department's media presence. In this role, you will contribute your expertise to significant initiatives ranging from renewable energy projects to major infrastructure projects, all aimed at fostering economic development and enhancing the liveability of our communities....

  • Technical Delivery Manager

    4 days ago

    Brisbane, Australia Queensland Health Full time

    **The role**: As Technical Delivery Manager, you will be working directly with strategists, creatives and clients to ensure the effective translation of thinking into high-quality initiatives. You will lead the software development team in the design, and planning of highly complex infrastructure and software solutions for Queensland Health. Key Duties will...

  • Associate Director, Marketing and Recruitment

    3 days ago

    Brisbane, Australia Queensland University of Technology Full time

    An attractive salary package will be negotiated. - Fixed-term, full-time - Kelvin Grove **Who are we looking for?** Queensland University of Technology (QUT) is seeking a Associate Director, Marketing and Recruitment to join Marketing and Communication, Chancellery Division. The Marketing and Communication Department is seeking an outstanding marketing...

  • Ui/ux Designer

    7 days ago

    Brisbane, Australia Liquid Interactive Full time

    Liquid is looking for a **Mid/Senior Designer** to join our team. Your role will see you use your creative abilities to explore and iterate through different solutions to solve design problems from our client’s point of view, which is backed by our team’s dedication to research and testing. We are a digital agency that prides itself on solving complex...

  • Ui/ux Product Designer

    4 days ago

    Brisbane, Australia Liquid Interactive Full time

    Liquid is looking for a **Mid/Senior Product Designer** to join our team. Your role will see you use your creative abilities to explore and iterate through different solutions to solve design problems from our client’s point of view, which is backed by our team’s dedication to research and testing. We are a digital agency that prides itself on solving...

  • Associate Director, Brand and Digital Communications

    2 weeks ago

    Brisbane, Australia Queensland University of Technology Full time

    An attractive salary package will be negotiated. - Fixed-term, full-time - Kelvin Grove (hybrid option available) **Who are we looking for?** Queensland University of Technology (QUT) is seeking a Associate Director, Brand and Digital Communications to join Marketing and Communication, Chancellery Division. The Marketing and Communication Department is...

  • Associate Director, Brand and Digital Communications

    9 months ago

    Brisbane, Australia Queensland University of Technology Full time

    An attractive salary package will be negotiated. - Fixed-term, full-time - Kelvin Grove (hybrid option available) **Who are we looking for?** We are seeking a Associate Director, Brand and Digital Communications to join Marketing and Communication, Chancellery Division. The Marketing and Communication Department is seeking an outstanding brand and...

  • SEO Specialist

    7 months ago

    Brisbane, Australia Digital8 Full time

    Full Time / Currently Hiring - Exciting opportunity within a rapidly growing digital agency!✨ - Looking for local applicants only to ensure ability to be on site on certain days **About Digital8**: Digital8 was founded by a team of accomplished software developers in 2012. Over the years, we have grown to add the expertise and experience of talented user...

  • UX UI Specialist

    7 months ago

    Brisbane, Australia HAYS Full time

    An exciting opportunity to be part of an organisation with a large project pipeline. **Your new company** Hays Technology are currently partnered with a well-established Client to appoint a Senior UX UI Specialist to a 4.5-month contract with potential extension. **Your new role** As the Senior UX UI Specialist, you will use your best practice expertise,...