Channel Marketing Manager

2 weeks ago


Melbourne, Australia Hewlett Packard Enterprise Full time

Channel Marketing Manager

This role has been designated as ‘Edge’, which means you will primarily work outside of an HPE office.

Hewlett Packard Enterprise advances the way people live & work. We bring together the brightest minds to create breakthrough technology solutions, helping our customers make their mark on the world.

HPE currently has an opening for a Channel Marketing Manager within our Aruba Business Unit. The Channel Marketing Manager is responsible for developing and managing relations with channel partners to develop and execute marketing programs to drive new and grow existing business. This role has a high frequent senior management and customer interface engagement and cross organizational interaction on strategic and tactical issues. You must be highly organized, be collaborative, set clear role and responsibilities and be able to make decisions and communicate effectively with executive stakeholders and deliver.

**Your Key Responsibilities**:

- Direct development of value proposition, integrated solution offering and market positioning to/with/through partner and successfully launch solution in the market (typical partner profile is large partners with majority operations in particular region in the enterprise business).
- Lead and develop breakthrough partner strategy and Marketing plans.
- Direct development of messaging and content framework for partner programs and campaigns.
- Identify and recruit new partners alongside Aruba Partner Business Mangers.
- Identify/develop innovative/ breakthrough program metrics/benchmarks.
- Develop regionally go-to
- market strategy and guide marketing effort to ensure market penetration.
- Establish and maintain execution level relationship to promote company and partner total solution capabilities.

**About You**
- BA or BS in Marketing or related field
- 5- 7 years marketing experience.
- Partner, sales, industry, channel experience or equivalent.
- Expert knowledge of marketing principles, practices, tactics and tools.
- Thorough knowledge of working with large partners and managing product/ service/solution lifecycle.
- In-depth knowledge of industry and customer segments and demand generation program.
- Excellent written/oral communications and analytical skills.
- Excellent interpersonal skills; ability to build and manage virtual teams.
- Excellent negotiating skills.
- Ability to interface effectively with all levels of management and functional disciplines.
- Excellent influencing and consensus-building skills.
- Set overall strategic and tactical direction for marketing programs that generate revenue and share.

**What’s on offer**:
At HPE we offer industry leading benefits such as commission accelerators, flexible working, enhanced parental leave, Wellness Friday, the ability to participate in Employee Resource Groups activities, volunteering opportunities, constantly evolving career growth & more.

Let’s stay connected

Australia

Applicants must be compliant with the relevant government COVID19 vaccination legal requirements (if applicable). Some roles require visits to our partner or supplier premises. The relevant laws and partner/supplier visitor policies may therefore include specific COVID19 vaccination requirements. HPE also has a general vaccination (or valid exemption) requirement for attending HPE offices (which attendance may be a requirement depending on the role).

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global diverse team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together.

**Job**:
Marketing
**Job Level**:
Expert

**Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.**

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.



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