Junior Copywriter

2 weeks ago

Sydney, Australia Careers at Eucalyptus Full time

**Eucalyptus **(or 'Euc' for short) is a healthcare technology organisation on a mission to deliver high touch, high quality care to millions of patients.

Eucalyptus is a house of consumer healthcare brands built off of a core shared technology and services layer. We have 4 healthcare brands that form the connective tissue between telehealth consults with doctors, pharmacy delivery and ongoing patient care. Our goal is to provide a differentiated and comprehensive care experience for a wide variety of patients and conditions.

We are on the hunt for a super-hungry and talented junior copywriter to join the Kin and Software squad. You'll play a critical role in shaping the tone of voice of the two brands, creating and executing campaigns, and delivering work that has a real impact on the lives of Australians.

**Why you'll love this role**:

- You'll make a huge amount of work. Three months at Eucalyptus equals a year's worth of agency work. We have the resourcing and budgets to let good ideas thrive, and work isn't watered down by client feedback.
- You'll work with, and learn from, the best in the business. Collaborating with visual designers, motion designers, media buyers, lifecycle marketers, and more.
- Your work will make an impact, and you'll know about it. Working at Eucalyptus you'll be heavily involved in not just the production of work, but also in helping to measure its success once it is live.
- You'll make work that benefits society. All of our brands have an immensely positive impact on our customers' health and confidence.
- You'll have ownership of a larger part of the creative process at Eucalyptus. Your execution won't be limited to work that comes directly from briefs. If you've got ideas that you think would work in certain mediums, we'll make them come to life.

**What you'll do**:
As a Junior Copywriter in the Growth team, you will have the opportunity to:

- Be a driving force for bringing creative ideas to life across the business.
- Write engaging copy across all mediums, including Instagram, TikTok, YouTube, EDMs, print, radio, tv, packaging, and more.
- Collaborate with videographers, designers, and media buyers to bring your ideas to life.
- Help plan, coordinate and direct shoots with our team of talented creatives.
- Social-first creative ideation. You're always coming up with new formats, angles, and hooks to test on paid and organic socials.
- Analyse feedback and research insights to iterate on successful work and spark new ideas for content.
- Willing to get your hands dirty, ready to learn fast from experts in their craft.
- Make the complex simple: We're on a mission to simplify healthcare, and we want our content to reflect this.

**Experience required**
- 1+ years experience in copywriting, specific experience in advertising or social content is a plus.
- In-depth knowledge and passion for social trends. You live on social media more than you'd like to admit, and you know what makes exciting, engaging content.
- Adaptability and an understanding of how to work to a specified tone and voice, and with brand-led strategic messaging.
- Excellent organisation and time management skills.

**Nice to have**
- Experience with Figma and Adobe Creative Suite.
- Experience in creative agency or technology startups.

**So, why join Eucalyptus?**

Eucalyptus is one of Australia's fastest-growing startups. We work with doctors, specialists, pharmacists, and medical professionals from all over the country, and our 4 brands speak to different people at different stages of their life and needs. We have built a patient-centric platform that provides end-to-end healthcare at scale, and we've managed to do all this in just 4 years

**Euc also offers amazing benefits to our permanent staff based in our Sydney HQ office**:

- **Employee-only discounts** from our portfolio of healthcare brands: Pilot, Kin Fertility, Software & Juniper
- **Wellness benefits** include Employee Assistance Program and a monthly Health & Fitness allowance.
- We have **social clubs** with budgets that allow you to bond with employees with similar interests
- We offer each Eucalypt a **monthly budget** so they can get coffee and catch up with each other
- **Euc-wide events** that happen at least once a quarter.
- **Inclusive parental leave** that offers 20 weeks paid leave for a primary carer. We are proud to be a part of Kin Fertility's **#WeNeedMoreLeave** campaign with raising awareness and encouraging businesses, big or small, to increase their paid miscarriage leave to at least 10 days.
- **Euc and Brand merch** designed by our very own in-house creative team.

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