Creative Lead

1 week ago

Sydney, Australia SBS Full time

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

**About Us**

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful and engaging content that exists for all Australians to inspire, support and celebrate the diversity of our multicultural society.

Our purpose, for more than 45 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia.

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

**The Department**

The SBS Media Sales division is a high-performing, fast-paced and diverse sales team with offices in Sydney, Melbourne, Brisbane, Adelaide and Perth. The team are incredibly driven by SBS’ purpose and point of difference. The CulturalConnect team support the sales team with integrated opportunities for clients across SBS platforms on tv, online, social media and radio. Brand Partnerships are a team of specialists helping organisations to understand and connect with all Australians through culture, community and Country.

**Our Vision**: We are the most loved and trusted media team, inspired by diversity to create extraordinary experiences.

**Our Purpose**: Giving a voice to brands in our diverse world.

**The Role**

As a member of SBS CulturalConnect, this position leads a team of creatives and designers, overseeing creative responses to client briefs and trade marketing campaigns, all through the SBS master brand lens and aligned with SBS Media Sales vision and purpose. This role will involve conceptualising, creative responses to client briefs and campaigns, and on occasion be required to produce response collateral, trade marketing campaigns and case study presentations to a premium standard. The role operates in a fast-paced environment, requiring management of multiple projects of varying scale.

This position is in the SBS Media Sales Division in the high-performing, award-winning CulturalConnect Creative services team. We challenge ourselves and our team to bring innovation to everything we do and seek solutions where problems or opportunities exist.

Their purpose is to generate and implement attention-grabbing campaigns for commercial partners that align with the SBS brands, as well as showcasing the SBS Media brand in trade marketing campaigns and merchandise.

Reporting to the Head of Creative Services '“ CulturalConnect, this role will see you:

- Lead by example and motivate the team to deliver creative of the highest standard.
- Develop concepts for brief responses, identifying best-in-class creative tools to communicate ideas.
- Manage internal and external stakeholders
- The confidence to share and present creative concepts to stakeholders internally and externally.
- Manage resourcing needs within the team, including technology requirements, and asset management to deliver the most effective results
- Oversee creative direction of original and creative integrated commercial television, digital and radio campaigns on behalf of SBS Media, working with a variety of production models, with due consideration to allocated budget, SBS and SBS Media brand positioning, reputation and target audience.
- Work closely with the Creative & Implementation Manager on day-to-day allocation of multiple projects and duties within the Creative team.

**About you**
- Experience in a people leadership role driving a high-performance culture.
- An impressive portfolio that showcases work that includes TVC, radio, digital and social.
- Demonstrated knowledge of taking projects from concept to completion, with experience in all areas of creative production including, post-production including directing voice-over artists and technical operators.
- Strong experience in interpreting briefs, conceptualising, ideation, copy, scripting, directing and bringing ideas from concept to completion
- Proven experience of directing shoots and overseeing digital assets to an exceptionally high standard with technical knowledge in using Adobe Creative Cloud.
- Understanding of different media platforms (including online, social media, radio, tv, print) and how audiences engage with them
- Knowledge of MS Office products, in particular, MS Word, Powerpoint, Sharepoint and Teams as you will use these in your day-to-day for creative and pitch responses
- Understanding how to champion the SBS Brand, while partnering with others.

Feel like you meet most, but perhaps not all, of the criteria listed? Then send through your details. Whilst we have specific requirements in mind, we can loo

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