Product Marketing Manager

2 weeks ago


Melbourne, Australia MYOB Full time

We’re MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand As the #originalstartup, our roots are in finance and accounting software, but today we are so much more. We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in the one place.

We’re always on the hunt for those who bring a different perspective, diversity of thought and the drive to make our culture even better. Take your career to a new dimension at MYOB.

**About the opportunity**

The Product Marketing Manager position is an exciting role within our SME (Small & Medium Enterprise) customer Line of Business at MYOB. In this role, you will play a key part in shaping and growing the SME Product Marketing function.

Reporting to the Segment Product Marketing Lead, SME, you will be a vital member of a team managing cross-functional groups. Your role will focus on defining product propositions that deliver significant value to our customers and markets. You will also assist in developing marketing strategies to enhance product and feature awareness, stimulate product utilisation, and contribute to growing our customer base.

This role serves as an essential link between Product Management and various operational teams within MYOB.

**What you'll do**

As a Product Marketing Manager, you will:

- Craft market leading propositions that customers love. Own the positioning of products in market, defining our product/features' value proposition and the language we use in marketing material and within the product.
- Analyse market trends, competitor products, and customer feedback to find opportunities for innovation.
- Create and analyse feature adoption funnels to identify and drive areas of opportunity.
- Support the update and maintenance of Product Portfolios with relevant insights.
- Inject the voice of the customer into our product development and communications.
- Assist in creating and implementing product marketing campaigns that appeal to our customers and target audiences.
- Collaborate with teams across product management, sales, marketing, insights, and support to ensure effective market launches.
- Enable front line sales and support with compelling product tools to help them position and sell our products and features.
- Contribute to team development and foster a culture of collaboration across MYOB.

**What experience you should bring**
- Critical thinking and a proactive approach.
- Experience in Product Marketing, preferably in a SaaS environment.
- Experience with SME-focused products is beneficial.
- Understanding of customer and product propositions.
- Ability to distill complex analytics into key themes and actionable insights.
- A strong grasp of data and analytics, with the ability to turn insights into strategies.
- Proven ability to contribute to business growth and meet performance metrics.
- Excellent communication skills and the ability to work well in a cross-functional team.
- A commitment to achieving team goals and delivering outcomes.

**Our Culture & Benefits**

Our values have stood the test of time. If you want to work and collaborate where opinions are valued, and your ideas can make a difference, come to a place where Your Work Matters.

\uD83C\uDFA5 See what it's like to work at MYOB and what we're all about.

\uD83C\uDFAF Do your best work in a flexible work environment, right down to financial assistance to set up your home office it’s called Flexperience, and it’s designed by you and your team

\uD83C\uDFAF Our partnership with Smiling Mind helps support the wellbeing of our team members and customers

\uD83C\uDFAF Drive your own learning via conferences, in-house training, LinkedIn Learning, study assistance and a strong focus on leaders creating a learning environment

\uD83C\uDFAF A multitude of leave options including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, volunteer leave, study leave, plus more

\uD83C\uDFAF Communities built around ‘Wellness’, ‘Belonging’ and the ‘Planet’ where you can make a meaningful contribution

\uD83C\uDFAF Access to best-in-class discounts and vouchers from leading retailers, and a lot more.

We are proud to be a Circle Back Initiative Employer and we commit to responding to every applicant.



  • Melbourne, Australia u&u Recruitment Partners Full time

    Join a market leading B2B FMCG business that is looking for an energetic Product Manager, based in Melbourne. You will report into the Senior Product Manager and be responsible for sourcing and marketing you own portfolio of products. You will focus on maintaining market share across this portfolio and in establishing alternative markets for new and...


  • Melbourne, Australia Iress Full time

    Product Marketing Manager **See yourself being part of a large, transformational change? This could be the role for you!** **At Iress, we make things happen** We believe technology should help people perform better every day. Since our beginning in 1993, people across financial services have trusted us to take their performance to the next level. More...


  • Melbourne, Australia Pepper Marketing Full time

    **About Us** We’re a highly successful marketing agency with a unique values-driven culture that rewards accountability and teamwork. With a small, well-skilled, tight-knit team, we work with some of the largest tech companies globally. We have a proven track record of hiring and mentoring talented marketers and supporting their progression to senior...


  • Melbourne, Australia Zeller Full time

    **About Zeller** At Zeller, we’re champions for businesses of all sizes, and proud to be a fast-growing Australian scale-up taking on the ambitious goal of reimagining business banking and payments. We believe in a level playing field, where all businesses benefit from access to smarter payments and financial services solutions that accelerate their cash...


  • Melbourne, Australia Sustaindigital Full time

    Their products provide digitization, automation, transparency, and traceability, with a strong focus on advanced analytics & machine learning. This enables them to leverage customer data for predictive insights and dynamic risk-based interventions. They currently work with many of the world’s leading brands and retailers, and thousands of vendors and...


  • Melbourne, Australia Aquent Full time

    $640/day + Super - Enterprise Financial Services - 12 months Client Description Do you want a long-term contract with one of Australia’s leading financial services providers? This is a great opportunity for product marketers who want to use their digital marketing skills to improve products used by millions of people. You’ll be part of a Marketing &...


  • Melbourne, Australia Afterpay Full time

    Company Description It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay/Clearpay, to provide a better way to send, spend, invest, borrow and save to our 47...


  • Melbourne, Australia Afterpay Full time

    **Company Description**: It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay/Clearpay, to provide a better way to send, spend, invest, borrow and save to our 47...


  • Melbourne, Australia FrankieOne Full time

    Product Marketing Manager At FrankieOne, we are on a mission to redefine identity verification and fraud prevention across the world. Serving an expansive client base across 120 countries in a multitude of sectors-from banks and fintechs to gaming and beyond-we provide best-in-class onboarding and fraud detection solutions. Our diverse and impressive...


  • Melbourne, Australia carsales Full time

    **Company Description** Are you ready to be a big part of something big?** At carsales, we're all about making buying and selling a great experience. For 25 years we’ve been evolving with the new economy to help people choose how they move today and tomorrow. When it comes to your career, we want to provide big opportunities to help you make a big...


  • Melbourne, Australia Axsys Full time

    We’re MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand! As the #originalstartup, our roots are in finance and accounting software, but today we are so much more. We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in...


  • Melbourne, Australia Jobs for Humanity Full time

    **Company Description** Company Name: USD 437 Company Description **Are you ready to be a big part of something big?** At carsales, we're all about making buying and selling a great experience. For 25 years we’ve been evolving with the new economy to help people choose how they move today and tomorrow. When it comes to your career, we want to provide...


  • Melbourne, Australia MYOB Full time

    We’re MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand! As the #originalstartup, our roots are in finance and accounting software, but today we are so much more. We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in...


  • Melbourne, Victoria, Australia Homerun B.V. Full time

    We are seeking a highly skilled Digital Product Marketing Manager to drive our product-led growth strategy across key markets.About The JobAs our first product marketing manager, you will launch new features at scale and help build understanding quickly. You'll position our AI medical scribe as the industry leader, crafting impactful messaging that deeply...

  • Marketing Coordinator

    2 weeks ago


    South Melbourne, Australia Pepper Marketing Full time

    **About You** If you're a recent marketing graduate or a marketing coordinator looking to make a fresh start in 2025, then read on. You've got some digital marketing experience via an internship or an existing role, preferably with marketing automation (e.g. Hubspot) or Google Analytics experience, but you're now looking for something more challenging and...

  • Travel Product

    4 weeks ago


    Melbourne, Australia AA Appointments Full time

    Use your creativity and marketing skills in this exciting new travel role in Melbourne. **The Opportunity** This reputable and well established travel company are known for being a leader in event travel operations and sporting events. They are currently seeking an experienced travel industry marketing and product professional to join them. **Your...

  • Product Manager

    4 weeks ago


    Melbourne, Australia Iress Limited Full time

    See yourself being part of a large, transformational change? This could be the role for you! At Iress, we make things happen We believe technology should help people perform better every day. Since our beginning in 1993, people across financial services have trusted us to take their performance to the next level. More than 10,000 businesses and 500,000...


  • Melbourne, Australia COM Marketing Full time

    Are you ready to step into a digital marketing role where you’ll shape the success of high-impact campaigns? We’re seeking an experienced **Digital Marketing Account Manager** to take the lead in driving strategy, managing client success, and amplifying the impact of **health, fitness, and wellness brands.** At **COM Marketing**, we’re passionate...


  • Melbourne, Australia MYOB Full time

    **The Role**: We have an exciting opportunity for an aspiring Product Marketer to join the team as a Product Marketing Coordinator. Your role will drive the execution of GTM strategies for the Partner Channel. You will orchestrate cross-functional teams to execute the GTM plan(s) for prioritised initiatives that drive product awareness, generate demand, and...

  • Marketing Design

    2 weeks ago


    Melbourne, Australia AA Appointments Full time

    This is your chance to join an award-winning travel leader in their innovative marketing & design team. **The Role** Stepping into this thriving travel marketing team you will be responsible for the design and production of a range of marketing collateral including digital, print, advertising and branding. Your duties will range from ensuring consistent...