Social Media Manager

Part&Parcel

We're looking for a social media manager to communicate our brand identity through platform-tailored growth strategies. And, to help produce leading health content from ideation to completion.

Having a good design eye is a must, and a passion for health and wellness a bonus.
- Access to Australia's most innovate organic and biodynamic brands.
- Flexible working environment - work from home available.
- Join an innovative e-Commerce health business and make a difference.

**Responsibilities**:

- Manage social media campaigns across a 3-month rolling content calendar.
- Develop a list of relevant topics to pursue through content.
- Source, gather, and develop content for approved topics (reels, posts, stories).
- Shoot and edit original content, images, and videos.
- Capture behind-the-scenes content ad-hoc, e.g. from our warehouse.
- Liaise with contractors (could be content or photography related)
- Negotiate contracts with influencers and content creators, whilst managing the delivery of their output.
- Develop copy across each platform, in line with tone of voice.
- Use analytics to report weekly on performance across channels.
- Optimisation for return on spend across platforms (Instagram, Facebook, TikTok, etc.).
- Reply to customer messages on all platforms promptly.
- Maintain up-to-date knowledge of all Part&Parcel products.
- Report on new trends and changes in the social landscape.

About You:

- 3+ Years Experience in social media management, brand marketing or content strategy.
- Record building brands through social planning and content development.
- In-depth understanding of all social platforms (Instagram, Facebook, TikTok, etc.).
- Experience creating content, editing, and designing across all mediums.
- Experience in scheduling content (we use Later) across all mediums.
- Experience collaborating and editing within Canva.
- Passion for all things social, including trends and best practices.
- Confidence to take the lead and guide other team members when necessary.

Familiar With:

- Basic understanding of Shopify.
- Adobe software - mainly ‘InDesign’ & ‘Photoshop’.
- Microsoft Excel.

Please send a SHORT cover letter with your CV.

Thanks,
Dan