Marketing Content Specialist

2 weeks ago

Brisbane, Australia Shell Energy Full time

Be part of high performing team with a great team culture
- We invest time in our people and help them chart their own career trajectory
- We prioritise respect for each other, our customers, communities & stakeholders

**The world’s biggest challenge needs you, here.**

Big challenges require big solutions. And the transition to a net-zero world is about as big as it gets. Working at Shell Energy - one of Australia’s leading energy retailers - puts you at the heart of that endeavour.

**Lead the change, from the frontline**

As a valued member of our Marketing team, the
**Marketing Content Specialist - B2B** is responsible for the delivery of Shell Energy’s B2B content strategy and execution, as part of the overall business marketing plan.

Based in
**Brisbane**, the role reports to and supports the Senior Marketing Manager -B2B, to deliver the objectives of cost effectively increasing awareness and driving consideration within target segments for the Shell Energy brand and for the Energy B2B Retail and Energy Solutions businesses, while supporting retention through deepening relationships with existing business energy customers. The commercial outcomes of these objectives are the growth of the B2B business and increasing brand awareness.

With respect, integrity and honesty, you will:

- Assist with the development, and responsibility for the implementation of the B2B content marketing program across all channels;
- Work with business stakeholders to provide content support, generation/delivery framework recommendations, delivery plans and implementation for content across digital channels or platforms to support business objectives;
- Coordinate and manage the content calendar including amplification through social media channels, website and other relevant channels (in collaboration with the marketing and comms teams);
- Create engaging content (including, but limited to, long and short form articles, web copy, infographics, video scripts, social media posts, etc.) in accordance with Shell Energy brand communication guides, and in alignment with the agreed marketing strategy;
- End-to-end ownership and delivery of Shell Energy’s regular newsletter to subscribers including planning of topics, writing of articles, image selection and performance reporting;
- Management of the content hub ensuring all content is easily findable (web and internally) with a focus on streamlining production and creative use of existing assets.
- Actively research and suggest recommendations, ideas and strategies based on market trends, industry changes and customer insights;
- Editing of direct to customer, intermediaries and internal comms, including final approvals;
- Measure, track and reporting on content delivery and performance, and future opportunities; and
- Briefing external agencies to develop content, as required.

**What you’ll bring**

Here’s what you’ll need to thrive in this role:

- Experience with B2B content marketing including content design, production management and distribution;
- Copy writing, copy editing and proof-reading experience;
- Basic website update capability (WordPress);
- Understanding and compliance to Marketing Codes of Conduct;
- Understanding and compliance to ‘Do Not’ Registers (DNCR, DNMR and relating);
- Basic desktop design capability preferable (e.g. Powerpoint) desirable;
- Ability to perform under pressure, use judgement, and deliver commercially sound outcomes;
- Highly motivated, resilient, hardworking, with a strong sense of team ownership and producing high-quality work;
- Understanding of the retail energy industry and the C&I market and/or a basic understanding & compliance to Energy Law, Rules & Regulation, desirable.

**Why join our team?**

Every day, our people bring deep expertise, true innovation and investment to help our customers - and the world - reduce their environmental footprint. You can be part of that change.

Here are the top reasons why our people choose us:
**Purpose **that you can see. As a
**Marketing Content Specialist - B2B**, you’ll have the best shot at energising a better future, one customer at a time.
- **Work **that’s interesting, innovative and high impact. We hope you’ll love the challenge and opportunity to achieve - for our customers and for you.
- **People **who bring the expertise and drive to succeed. Our Marketing team is respectful, inclusive, and supports connection and collaboration.

We think you’ll love it here too. Some of our benefits include:

- Competitive remuneration packages, including an attractive incentivised bonus program.
- Generous paid parental leave options that give team members more time to enjoy what matters most.
- Flexible working arrangements, with modern workplaces and technologies that support new, hybrid ways of working.
- An Employee Assistance Program for you and your family when you need it.

Visit our careers site to find out more.

Read the stories of our incredible people.

**Jo

  • Content Marketing Specialist

    4 weeks ago

    Brisbane, Australia Scout Talent HQ Full time

    **Are you a passionate marketing professional with experience in content creation?**: - **Are you excited about career development and looking to join a culture of supportive collaboration and positive conversation?**: - **Attractive remuneration negotiable based on experience!** Hi there! We are Scout Talent, and our focus is talent acquisition...

  • Content Marketing Manager

    5 days ago

    Brisbane, Australia Megaport Full time

    About The Role Working for an industry-leading tech company on a global stage, you will be responsible for designing, implementing, and managing Megaport’s content marketing strategy while assisting with content delivery in strategic partner marketing, product marketing, corporate communications, and investor relations. Building and managing a content...

  • Marketing Communications Specialist

    7 days ago

    Brisbane, Australia Ritchie Bros. Full time

    **Marketing Communications Specialist** **-** **(** **230000AT** **)** **Description** **Move, Build, Grow your Career** Ritchie Bros. is the leading global asset management and disposition company that facilitates thousands of heavy equipment, trucks, and asset transactions worldwide every month. Our commitment to first-class customer service and...

  • Marketing & Communications Specialist

    4 weeks ago

    Brisbane, Australia Employment Hero Full time

    We're currently searching for a **Marketing & Communications Specialist **to join our growing team in **Brisbane, Queensland.** Our Marketing and Communications Specialist will be a key influencer and contributor in our Marketing and Communications team, that is not only young and ambitious but that is respected and empowered to make big, beefy and exciting...

  • Content Marketing Manager

    4 weeks ago

    Brisbane, Australia Tes Global Full time

    **Benefits include**: - Friendly team culture - Hybrid working model - Above standard annual leave - Company benefits portal - 100s of shopping discounts and much more! Tes is an international provider of digital solutions, headquartered in the UK, which is passionate about using technology to make life easier for schools and teachers. Over the past 100+...

  • Web Content Specialist

    7 days ago

    Brisbane, Australia Karlka Recruiting Group Full time

    Canberra, Newcastle, Hobart, Adelaide, Melbourne, Sydney, Brisbane or Perth - Negotiable rate from $50 onwards depending on years of experience - Flexible working arrangement (work from home or remote) | Extensions available - Contract until 03/03/2024 - Federal Government Agency - Canberra, Newcastle, Hobart, Adelaide, Albury, Melbourne, Sydney, Brisbane or...

  • Digital Marketing Specialist

    4 weeks ago

    Brisbane, Australia Polyaire Air Conditioning Products Full time

    Be a Part of Our Innovative Team! Polyaire, a leader in the HVAC industry, is seeking a creative and strategic Digital Marketing Specialist to elevate our digital presence and spearhead marketing initiatives for our AirTouch Smart Air Conditioning brand. If you're passionate about digital marketing and eager to make an impact in the HVAC and smart home...

  • Corporate Communications

    1 month ago

    Brisbane, Australia Great Southern Bank Full time

    The Corporate Affairs and Sustainability team at Great Southern Bank is dedicated to enhancing and protecting the bank's reputation and building our brand across all stakeholders. We lead the bank's corporate narrative, ensuring it is consistently communicated to internal and external audiences across all channels. **A little bit about the role** As the...

  • Digital Marketing Specialist

    4 weeks ago

    Brisbane, Australia Scout Talent HQ Full time

    **Join a leading Talent Acquisition and Recruitment Technology organisation, based in Brisbane, QLD**: - **Be rewarded with a competitive remuneration package plus other benefits**: - **Take ownership in enhancing Scout Talent's digital presence using your marketing skills** **About Us**: We help organisations to hire the best talent, with a combination...

  • Marketing Specialist

    4 weeks ago

    Brisbane, Australia Howden Full time

    What do we do? Howden's Total Mine Ventilation Solutions spans the entire lifecycle of a mine operation and provides customised solutions for every stage of mine ventilation. It includes Ventsim Design software for ventilation design and planning and Ventsim Control for connecting and controlling ventilation hardware, as well as a variety of support...

  • Marketing Specialist

    1 month ago

    Brisbane, Australia Aurec Full time

    Aurec Pty Ltd has an exciting full-time position available for a Marketing Specialist. We are seeking someone with a 'can do' attitude and experience in the field. Key responsibilities: - Coordinate campaign creative including SEM, Facebook ads, dynamic banner ads, microsites and landing pages - Improve advertising efficiency by AB testing, tagging &...

  • Digital Marketing Specialist

    1 month ago

    Brisbane, Australia Just Digital People Full time

    **The role** Help grow this already-established E-commerce business by supporting the Marketing Manager in effectively engaging target audiences! You'll be across all things Digital but your bread and butter will be across Paid and Search. **So what’s the day to day?** - Website management - add new products and content, update existing products and...

  • Digital Journey Content Officer

    1 month ago

    Brisbane, Australia Navitas Full time

    **The Digital Journey Content Officer is responsible for;** - Collaborating with the Senior CRM and Journey Specialist to design persuasive content for prospective student communications and journeys, creating a seamless digital student experience. - Conducting A/B testing and leveraging data-driven insights to enhance content effectiveness and audience...

  • Digital Journey Content Officer

    1 month ago

    Brisbane, Australia Navitas Full time

    **The Digital Journey Content Officer is responsible for;** - Collaborating with the Senior CRM and Journey Specialist to design persuasive content for prospective student communications and journeys, creating a seamless digital student experience. - Conducting A/B testing and leveraging data-driven insights to enhance content effectiveness and audience...

  • Advisor (Marketing and Communications)

    4 weeks ago

    Brisbane, Australia Transport and Main Roads Full time

    **As the Advisor (Marketing and Communication), you will**: - Research, plan and prepare a variety of engaging and persuasive contemporary digital marketing and communication content using a range of mediums. - Provide complex specialist contemporary advertising, digital marketing and communication advice. - Build and sustain effective relationships with...

  • Product Marketing Coordinator/specialist

    1 month ago

    Brisbane, Australia Embedded HR Full time

    Champion a high quality and respected global consumer brand - Great exposure and career growth - Office-based, permanent full-time position An exciting opportunity has opened for a motivated and proactive Marketing specialist to join a newly formed team on a full-time basis. Joining a diverse and motivated team, this role will provide you with the...

  • Content Creative

    4 weeks ago

    Brisbane, Australia McGees Property Full time

    **Commercial Retail and Industrial Real Estate Company**: - **Part time position**: - **Providing creative design, production and graphic support to Marketing Coordinator**: - **Brisbane CBD**: - **The Role **We have a vacancy for a Content Creative to support a dynamic and focused group of property specialists and assist with marketing, communication,...

  • Digital Specialist

    4 weeks ago

    Brisbane, Australia Creative Recruiters Full time

    Creative Recruiters | Brisbane | Northern Suburbs - 2-3 Month Freelance Assignment - PPC Campaigns, Meta Campaigns, and Reporting Our client is a leading name in the early learning industry and they're looking for a Digital Specialist to assist them for 2-3 months on a freelance basis. As their Digital Specialist, you will play a crucial role in managing...

  • Content and Proposals Coordinator

    7 days ago

    Brisbane, Australia Cater Care Full time

    New full-time national role - Work from home and office - Write content and client proposals for a variety of products and sectors - High growth company - Join a creative, high energy team You’re a multi-skilled communications wiz who thrives on writing engaging and persuasive content for multiple target audiences across a variety of channels. You’re...

  • Content Creator

    7 days ago

    Brisbane, Australia etrainu Full time

    Location**Brisbane** - Department**Studio** - Type**Full Time** **The Company** etrainu is an established leader in online learning design, development, delivery and assessment founded in Australia. Delivering custom solutions to SME organisations Domestically and Internationally. Our customer first approach is driving rapid growth in our SaaS...