Marketing & Customer Experience Manager

Arlon Graphics is seeking a visionary Marketing & Customer Experience Manager to join our team in Melbourne. This high impact role is central to driving brand growth, customer engagement, and market success across the region. As a key strategic partner to the Director of Sales and regional marketing teams, this individual will lead the coordination and execution of all marketing initiatives, ensuring they are aligned with global objectives while tailored to local market dynamics.

The successful candidate will oversee the development, implementation, and performance tracking of annual marketing plans and programs, playing a critical role in shaping Arlon's regional presence. In addition, this role will collaborate closely with Technical Solutions to translate market insights into actionable strategies that accelerate growth and exceed budget targets.

This is more than a marketing role - it's an opportunity to influence customer experience, elevate brand perception, and contribute directly to the commercial success of Arlon Graphics in a fast-evolving market. The position offers hybrid flexibility, with a requirement of 3–4 days onsite each week.

• Campaign Execution: Coordinate and assist in the execution of integrated B2B marketing campaigns (digital, print, trade shows, webinars, etc.) across the region including MDF accounts.
• Content & Collateral: Support the creation, localization, and distribution of marketing materials and sales tools.
• Stakeholder Coordination: Liaise with internal departments (sales, product management, supply chain) and external vendors/agencies to ensure timely delivery of marketing activities.
• Event Coordination: Assist in planning and executing trade shows, webinars, and customer-facing events.
• Digital Marketing: Manage website updates, email campaigns, and social media tailored to APAC audiences.
• Market & Competitor Research: Support market intelligence efforts by gathering competitive insights and market data to help inform marketing strategies.
• CRM & Lead Management: Track marketing-generated leads, assist with CRM updates, and coordinate with sales on lead follow-up.
• Budget & Reporting: Monitor marketing spend and report on campaign performance and ROI.
• Cross-Functional Liaison: Collaborate with internal teams and external vendors to ensure timely delivery of initiatives. Partner with the global marketing team to create content and promotional campaigns.
• Customer Experience: Be the face of Arlon at our Arlon Experience Centre in South Dandenong. This will include organising, managing the online booking system for AEC, as well as host customers at the venue for training and workshops. The training will be facilitated by Technical Manager, however, will need support in preparation of materials, training collateral and office responsibilities.

Successful candidates will receive a comprehensive overview of the role and responsibilities.

At Arlon Graphics, we are committed to providing our employees with a supportive and rewarding work environment. We offer competitive compensation and opportunities for professional development and career advancement. We encourage collaboration and creativity, and we promote work-life balance with flexible working arrangements.

This is a pivotal role for our business, and we're excited to find the right person to join our team. All applications will be carefully reviewed, and candidates who meet the key requirements will be invited to an initial virtual screening with our HR Director. Shortlisted candidates will then progress to a formal interview with the Director of Sales ANZ. We're not looking to delay, we're eager to find the right person who can make an immediate impact.

Join a fast-growing global brand, lead impactful marketing across APAC, and shape customer experience with autonomy and career growth.

• Relevant Experience: 5+ years of marketing experience, preferably in a B2B, Distributor, Manufacturing environment is required.
• Educational Background: Bachelor's degree in Marketing, Business, Communications, or related field is preferrable. Master's degree is an advantage.
• Technical Proficiency: Strong familiarity with marketing tools and CRM systems (e.g., HubSpot, Adobe Creative Suite, Photoshop), plus advanced skills in Microsoft Office, especially PowerPoint and Excel.
• Communication Skills: Exceptional written and verbal communication in English, with proven ability to draft press releases, campaign messaging, and marketing collateral. Knowledge of an Asian language is a plus.
• Commercial & Strategic Insight: Demonstrated ability to manage budgets, support MDF activities, and contribute to global business objectives through sound commercial judgment.
• Mobility & Flexibility: Eligible to work in Australia, with a valid passport and driver's license, and willingness to travel across APAC and globally (up to 25%).