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Digital Director

1 month ago


Sydney, New South Wales, Australia Rich Digital Full time

1 month ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

As the Digital Director at Enrichd Group, you'll play a pivotal role in leading digital strategy, client relationships, and campaign execution across purpose-driven media agency services. Reporting to the General Manager – Commercial and Impact, this role blends strategic thinking, digital expertise, and leadership to drive meaningful business growth.

Your focus will span three key areas:

  • Client Retention & Growth – Strengthening relationships and expanding client partnerships.
  • Strategic Development & Delivery – Shaping and executing digital strategies that align with client objectives and industry trends.
  • Team Leadership – Mentoring and guiding a high-performing team to deliver exceptional results.

A background in a digital-focused role within an agency will be highly regarded, along with a passion for purpose-driven work that delivers measurable outcomes.

About Us

At Enrichd Group, we don't just embrace purpose—we make it work. As the 2024 Mumbrella Specialist Agency of the Year, we specialise in impact-driven digital innovation, sustainable business models, and purpose-led initiatives.

We partner with leading brands, media organisations, athletes, and purpose-driven entities to craft strategies and solutions that seamlessly blend commercial success with social good. With deep expertise across sports, media, and purpose-led sectors, we create and execute high-impact partnerships that drive meaningful change.

Key Responsibilities

Client & Account Management

  • Act as the primary client contact, ensuring best-in-class digital solutions.
  • Identify opportunities for upselling and cross-selling services to drive business growth.
  • Interpret briefs, set expectations, and oversee execution to meet key objectives.
  • Lead data-driven digital strategy development and execution across paid and owned media (including social, programmatic, digital partnerships).
  • Develop and execute both performance and brand-led digital media strategies
  • Track performance metrics, analyse insights, and refine campaigns for maximum impact.
  • Stay ahead of digital trends, platforms, and emerging technologies, including AI and automation.
  • Lead digital communications planning, developing channel strategies, audience plans and measurement frameworks.
  • Create well-researched strategy presentations and proposals, informed by data analysis and industry insights.
  • Collaborate with creative, media, and external teams to deliver high-performing, digital-first campaigns.
  • Ensure all recommendations align with clients' business goals and measurable outcomes.

Business Development

  • Lead digital pitches and proposals, driving new business acquisition.
  • Identify and pursue commercial growth opportunities.
  • Maintain an active CRM pipeline, tracking interactions and revenue potential.
  • Represent Enrichd Group at relevant industry events and networking opportunities to elevate brand presence.
  • Mentor and upskill the digital team in strategy, tools, and best practices.
  • Foster a collaborative, high-performance culture that encourages innovation and learning.
  • Work closely with cross-functional teams across media, strategy, data, and production.
  • Develop training programs and frameworks to elevate the agency's digital capabilities.

About You

We're looking for a strategic, results-driven digital expert with a passion for creating impactful, purpose-led work. You'll bring:

  • 6+ years' experience in a similar role within a digital or media agency.
  • Strong background in digital marketing, media strategy, and campaign management.
  • Expertise in paid media, programmatic, direct digital buying, and data-driven marketing.
  • Exceptional client management, communication, and stakeholder engagement skills.
  • Proven track record in growing client accounts and driving revenue growth.
  • Strong ability to interpret and analyse digital performance data and optimise for impact.
  • Experience in leading and mentoring teams.
  • High-level strategic thinking and problem-solving skills.
  • Deep understanding of emerging digital trends, including AI, automation, and Web3.

Bonus Skills & Attributes:

  • Passion for purpose-driven work and creating meaningful social impact.
  • Strong collaboration skills, working across functions to build relationships.
  • Proficiency in CRM platforms like HubSpot or similar.

What's in It for You?

  • Career Growth – Ongoing training, mentorship, and development opportunities.
  • Purpose-Driven Culture – Work on initiatives that blend commercial success with social good.
  • Impactful Work – Be part of high-profile partnerships that create lasting change.
  • Award-Winning Team – Join the 2024 Mumbrella Specialist Agency of the Year, known for innovation and impact.
  • The salary range for this role is $120,000 - $150,000 per year based on experience

Enrichd Group recognises that innovative thinking comes from having diverse minds at the table. We encourage applicants from all backgrounds, genders, religions, and orientations to apply.

Seniority level
  • Seniority levelDirector
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesAdvertising Services

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