Social Media Manager

3 weeks ago


Melbourne, Victoria, Australia Greenpoint Full time

Are you keen to join a nimble, dynamic and ideas-led communications agency that delivers a cohesive approach to strategy, social media and content, PR, influencer, activations and more to some of Australia's leading brands?

We're on the hunt for a social media manager who knows the ins and outs of social platforms, can build a strategy, and can then get their hands dirty creating and managing content for our clients alongside a support creator.

The position of Social Media Manager at Greenpoint requires strong content creation, social media and copywriting skills coupled with communication skills, careful attention to detail, creative thinking and teamwork.

In order to be a successful social media manager on our team, you will drive creative direction and execution for our clients while working alongside our account teams and content creators to strive to deliver the highest quality work. You will also have a passion for content, an understanding of the 'content ecosystem' for brands, creativity, and improvement as you grow with the team.

  • Fully Hybrid Office Environment - in the office maximum 2 days per week in our beautiful Cremorne space and remote the rest of the week
  • Great, small team - we are a team of 10 who are all experts in our domain and love collaboration.
  • Growth Opportunities - this role can lead to further opportunities to lead this division of the business for the right candidate
  • Ownership - we need you to take on and grow our social media offering by delivering exceptional results for clients, and working with us to always improve.

Responsibilities:

Manage Internal & External Content Teams

  • Overseeing content creation, design and community management across all client accounts, ensuring high-quality of work, strategy alignment, brand voice is maintained, and comments and queries are addressed promptly.
  • Create and deliver clear, strategic creative briefs to internal and external content creators and designers to ensure all content output aligns with client goals and strategy.

Content Creation

  • Create high-quality static, video and other content in a timely manner across all content client accounts.

Content Planning & Scheduling

  • Develop, manage, and execute strategy-aligned content calendars via Sked.

Client Relationship Management

  • Be the go-to contact for all content clients, managing communication, expectations, and providing regular updates and insights into ongoing work.
  • Develop client social media strategies, ensuring impactful content, campaigns and content series where possible.

Reporting

  • Via Sked, track, analyse and report on key metrics and KPIs to ensure continuous improvement.

Trend Analysis & Insights

  • Stay informed about emerging social media trends, platform updates, and industry developments to proactively suggest innovative content ideas and strategies.
  • Adobe Photoshop, Illustrator & InDesign, Figma (Premiere Pro or After Effects a plus)
  • CapCut or DaVinci Resolve

Must have attributes:

  • Strong design ideating and creating capability
  • Strong writing ability
  • Creativity and strategic thinking
  • Ability to turn content around fast and keep up with the fast pace of social media
  • Understanding of social media platforms and 'what works' within content
  • Tenacity and a drive to achieve high-quality results and deadlines
  • Flexibility and adaptability to change
  • Personal accountability and proactivity
  • Project management, organisation and time management skills
  • Ability to work well autonomously and in a team environment
  • Ability to communicate well with others and to manage client requests

Please send your CV, portfolio and cover letter to nicola@greenpointmedia.com.au. Only shortlisted candidates will be contacted.

Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesPublic Relations and Communications Services

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